Account Strategist Manager

Sobeys; Mississauga; On-site; CAD 90,000 - 130,000; Full time

Job summary

Sobeys is seeking an Account Strategist Manager to lead a team of strategists and drive end-to-end account campaigns. The role works closely with Customer Success and Sales leadership to prioritize work and deliver strong performance.

The ideal candidate has 6+ years in account management or digital marketing with team leadership, plus a Bachelor's degree in a related field. RMN experience is a plus as you collaborate across marketing disciplines.

Qualifications

• 6+ years in account management and/or project management and/or digital marketing with team leadership.
• Bachelor’s degree in Marketing, Economics, Business, Finance, or related discipline.
• Experience with media buying platforms, ad serving, DSPs and analytics tools.
• RMN experience is an asset.

Responsibilities

• Lead team of Account Strategists and drive performance against KPIs.
• Manage day-to-day prioritization and operations with leadership in Customer Success and Sales.
• Direct end-to-end account strategies and campaigns for large opportunities.
• Foster strategic relationships with cross-functional teams (banner marketing, shopper marketing, merch, email, site, creative, sales).
• Establish best practices using performance data to ensure timely delivery of campaigns.
• Own and optimize tools, processes, and capabilities for campaigns.
• Monitor trends in digital media and RMN to improve campaigns and advise on new tools.

Skills

Account management

Project management

Digital marketing

Team leadership

Retail media

Education

Bachelor's degree

Tools

Media buying platforms

Ad serving

Demand-side platforms

Analytics platforms

Job description

Ready to start fresh? Sobeys is full of exciting opportunities, and we are always looking for bright new talent to join our team! We currently have a full-time opportunity for a Account Strategist Manager. This role can be based out of one our main offices including: Halifax, NS; Mississauga; Montreal; QC. #LI-Hybrid

Here’s where you’ll have an impact:

• Lead team of Account Strategist and drive team performance against key KPIs.
• Manage the day-to-day prioritization and operations of the team, in close collaboration with leadership in Customer Success and Sales.
• Manage account strategists to drive the delivery of end-to-end account strategies and campaigns, while dedicating focus to larger-scale business and campaign opportunities.
• Manage strategic relationships with and ensure close collaboration with cross-functional teams (e.g., banner marketing, shopper marketing, merch, email, site, creative, sales).
• Establish best practices utilizing performance data and insights to ensure efficient delivery of campaign strategies and timelines.
• Own and further optimize all tools, processes and capabilities required for campaign development and strategy.
• Monitor the latest trends in digital media and RMN (e.g., channels, ad formats and tech) to improve campaign performance and provide recommendations on how to leverage new tools/services for supplier value and business growth.
• Coach and develop Account Strategists through regular feedback, training, and career development planning.

What you’ll offer:

• Mandatory: 6+ years of experience in account management and / or project management and / or digital marketing (experience in retail media is an asset), with experience leading teams.
• Mandatory: Bachelor’s degree in Marketing, Economics, Business, Finance, or related discipline required.
• Demonstrated experience in media buying platforms, ad serving, demand side and analytics platforms, and relationship management.
• RMN experience is an asset.