Account Executive, Partnership Marketing

National Hockey League (NHL); Ontario; On-site; CAD 60,000 - 80,000; Full time

Job summary

The National Hockey League (NHL) is seeking an Account Executive in Partnership Marketing to support the marketing team with activations for corporate partners. The role requires strong organizational skills, attention to detail, and experience in marketing within the sports sector. Candidates should have a positive attitude and be familiar with emerging media, as well as possess superior communication skills.

Qualifications

• 3+ years of marketing experience within brand/sports/entertainment marketing.
• Strong attention to detail and ability to thrive in a fast-paced environment.
• Proficiency in both English and French is an asset.

Responsibilities

• Support day-to-day marketing activations for NHL Corporate Marketing Partners.
• Lead partner approvals including brand advertising and digital initiatives.
• Research and develop client presentations and event recaps.

Skills

Organizational Skills

Interpersonal Skills

Problem-Solving Skills

Customer Service

Writing and Communication Skills

Knowledge of Sports Marketing

Social Media Familiarity

Education

Post-secondary education in Commerce and/or Marketing

Tools

Microsoft Office

Job description

Account Executive, Partnership Marketing

Join to apply for the Account Executive, Partnership Marketing role at National Hockey League (NHL)

Account Executive, Partnership Marketing

Join to apply for the Account Executive, Partnership Marketing role at National Hockey League (NHL)

Summary

The primary responsibilities of this role are to provide direct day-to-day support to the Partnership Marketing team in relation to annual programming and activation for a portfolio of NHL Corporate Marketing Partners. The candidate will also be responsible for the fulfillment of partner obligations tied to select Third Party Advertising Campaigns and Product Promotion, NHL Jewel Events, NHL Media and other NHL Initiatives.

Support the Manager on the day-to-day marketing activations for NHL Corporate Marketing Partners, including the following responsibilities :

• Lead ongoing partner approvals, some of which to include : brand advertising, sweepstakes promotions, e-mail campaigns, premium items, retail items, content, PR, event and brand activation, digital and social initiatives, Digitally Enhanced Dasherboards and other broadcast integrations
• Proactively manage the development and implementation of all partner programs / activations throughout the season with focus on NHL Events which may include NHL Heritage Classic, NHL Winter Classic, NHL All-Star, Stanley Cup Playoffs, Stanley Cup Final and NHL Draft
• Accurately interpret contracts and related legal documents for purposes of ensuring the fulfilment of all partner deliverables
• Coordinate the delivery of all necessary NHL marketing and / or media assets as per each partnership agreement
• Work effectively with several internal divisions of the NHL to meet deadlines and coordinate necessary program deliverables
• Research, write and develop client presentations, event summaries and meeting / event / season recaps
• Run partner status meetings, circulate and maintain status reports and meeting agendas
• Compile necessary category relevant research / background information to help the team stay informed on each partners’ business and generate new creative ideas for partner campaigns
• Attend and contribute to meetings / presentations with partners and internal stakeholders
• Lead partner activation tracking and monitor all marketing fund allocations

Summary

The primary responsibilities of this role are to provide direct day-to-day support to the Partnership Marketing team in relation to annual programming and activation for a portfolio of NHL Corporate Marketing Partners. The candidate will also be responsible for the fulfillment of partner obligations tied to select Third Party Advertising Campaigns and Product Promotion, NHL Jewel Events, NHL Media and other NHL Initiatives.

Support the Manager on the day-to-day marketing activations for NHL Corporate Marketing Partners, including the following responsibilities :

• Lead ongoing partner approvals, some of which to include : brand advertising, sweepstakes promotions, e-mail campaigns, premium items, retail items, content, PR, event and brand activation, digital and social initiatives, Digitally Enhanced Dasherboards and other broadcast integrations
• Proactively manage the development and implementation of all partner programs / activations throughout the season with focus on NHL Events which may include NHL Heritage Classic, NHL Winter Classic, NHL All-Star, Stanley Cup Playoffs, Stanley Cup Final and NHL Draft
• Accurately interpret contracts and related legal documents for purposes of ensuring the fulfilment of all partner deliverables
• Coordinate the delivery of all necessary NHL marketing and / or media assets as per each partnership agreement
• Work effectively with several internal divisions of the NHL to meet deadlines and coordinate necessary program deliverables
• Research, write and develop client presentations, event summaries and meeting / event / season recaps
• Run partner status meetings, circulate and maintain status reports and meeting agendas
• Compile necessary category relevant research / background information to help the team stay informed on each partners’ business and generate new creative ideas for partner campaigns
• Attend and contribute to meetings / presentations with partners and internal stakeholders
• Lead partner activation tracking and monitor all marketing fund allocations

Qualifications

• Highly organized with the ability to thrive in a fast-paced environment
• Strong attention to detail
• Superior interpersonal and relationship management skills
• Strong problem-solving skills and an ability to be flexible and adapt quickly
• Strong level of customer service / account management training
• Exceptional writing and communication skills
• Superior English (both spoken and written), proficiency in French (spoken and written) is an asset
• Ability to work effectively both independently and within a team environment
• Possess a positive, can-do, curious attitude
• Curious, motivated with a desire to learn and make NHL Partner programming incrementally better
• High level of interest / familiarity in emerging media & social media platforms
• Familiarity with sports marketing and the sport of hockey
• Experience working with Microsoft Office

Education And Experience

• Successful completion of post-secondary education in Commerce and / or Marketing
• 3+ years marketing experience within brand / sports / entertainment marketing, event management, media and / or promotion

We thank all applicants for their interest in this opportunity however only those candidates selected for an interview will be contacted.

No phone calls, emails, or recruitment agency inquiries. Candidate application receipt confirmations and / or recruitment status update inquiries will not be provided.

The National Hockey League is an Equal Opportunity Employer. We do not discriminate based upon race, religion, colour, national origin, gender, sexual orientation, gender identity, gender expression, age, status as an individual with a disability, or any other legally protected characteristic. The NHL welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.

Seniority level

Seniority level

Mid-Senior level

Employment type

Employment type

Contract

Job function

Job function

Marketing and Sales

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