Account Director

279 Yahoo Ad Tech Canada ULC; Toronto; Hybrid; CAD 90,000 - 130,000; Full time

Job summary

Yahoo in Toronto, Canada, seeks an Account Executive to drive new business for Yahoo DSP, targeting advertisers, agencies, and brands. You will develop strategic plans, qualify high-value opportunities, and nurture client relationships to expand revenue.

The role emphasizes understanding client objectives, conducting product demos, and collaborating with cross-functional teams to deliver tailored, data-driven advertising solutions. A proven track record in programmatic sales is required.

Qualifications

• 5+ years of proven success in programmatic advertising ecosystem (omnichannel preferred).
• In-depth knowledge of demand-side platforms (DSPs) and programmatic advertising technologies.
• Excellent communication and presentation skills; ability to explain complex concepts clearly.

Responsibilities

• Develop and execute a strategic sales plan to achieve revenue targets for the Yahoo DSP.
• Identify and target potential clients including advertisers, agencies, and brands.
• Build and maintain a robust sales pipeline with leads and opportunities.

Skills

Programmatic sales

DSP knowledge

Negotiation

Communication

Lead generation

Cross-functional collaboration

Education

Bachelor's degree in business or marketing

Job description

Yahoo serves as a trusted guide for hundreds of millions of people globally, helping them achieve their goals online through our portfolio of iconic products. For advertisers, Yahoo Advertising offers omnichannel solutions and powerful data to engage with our brands and deliver results. Must be located in Toronto, Canada to be considered.

Position Overview

We are seeking a highly motivated and results‑driven Account Executive to join a sales team of experienced and agile sellers. This team is focused exclusively on driving new business that will build a revenue pipeline with high‑value new advertisers and contribute to the success of our Yahoo Demand‑Side Platform (DSP) sales efforts. As an Account Executive, you will source and qualify high‑value new business opportunities while building strong client relationships. Your primary focus will be selling the Yahoo DSP to advertisers, agencies, and brands, helping them achieve their marketing objectives through programmatic advertising. Join our team to shape the future of digital advertising by delivering innovative, data‑driven solutions through our Yahoo DSP platform.

Key Responsibilities

• Develop and execute a strategic sales plan to achieve revenue targets for the Yahoo DSP.
• Identify and target potential clients, including advertisers, agencies, and brands, to promote the value and benefits of the Yahoo DSP.
• Build and maintain a robust sales pipeline, tracking leads and opportunities to ensure consistent revenue growth.
• Stay up to date with industry trends, including advancements in AI‑driven and automated advertising technologies.
• Collaborate with the sales team and senior management to create effective sales strategies and tactics.
• Establish and nurture strong relationships with key decision‑makers at client organizations, acting as their trusted advisor.
• Understand client business objectives, marketing goals, and challenges to propose tailored solutions using the Yahoo DSP.
• Conduct product demonstrations and presentations to showcase the capabilities and advantages of the Yahoo DSP.
• Provide exceptional customer service, ensuring client satisfaction and retention.
• Collaborate with internal teams, including operations, marketing, and product development, to ensure client requirements are met.
• Collaborate with the account management team to ensure seamless onboarding, campaign execution, and optimization for clients.
• Coordinate with the finance and legal departments to negotiate contracts and ensure compliance with company policies.

What We’re Looking For

• 5+ years of proven success in programmatic advertising ecosystem (preferably omnichannel)
• In‑depth knowledge of demand‑side platforms (DSPs) and programmatic advertising technologies.
• Familiarity with AI‑driven and automated capabilities within DSPs (e.g., optimization, targeting, or workflow automation) is a plus.
• Strong understanding of the digital advertising landscape; including trends, challenges, and industry best practices.
• Excellent communication and presentation skills, with the ability to articulate complex concepts in a clear and concise manner.
• Strong analytical and problem‑solving abilities, with the capability to leverage data to drive strategic decision‑making.
• Exceptional sales and negotiation skills, with a demonstrated ability to close deals and exceed revenue targets.
• Self‑motivated, proactive, and able to thrive in a fast‑paced, dynamic environment.
• Collaborative mindset with the ability to work effectively across cross‑functional teams.
• Track record of Ad sales experience: prospecting, unlocking new business and hitting quota
• Bachelor's Degree in business, marketing, or a related field (preferred but not required).

Yahoo is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category.

Yahoo will consider for employment qualified applicants with criminal histories in a manner consistent with applicable law.

Yahoo is dedicated to providing an accessible environment for all candidates during the application process and for employees during their employment. If you need accessibility assistance and/or a reasonable accommodation due to a disability, please submit a request via the Accommodation Request Form (www.yahooinc.com/careers/contact-us.html) or call +1.866.772.3182. Requests and calls received for non‑disability related issues, such as following up on an application, will not receive a response.

We use technology, which may include AI‑based tools, to support parts of our recruitment process (including screening and scheduling) and to improve efficiency and consistency. Hiring decisions are made by people, not algorithms.

The compensation for this position may vary depending on factors such as your location, skills and experience. The compensation package may also include other discretionary incentive compensation opportunities in addition to equity incentives.

Yahoo provides industry‑leading benefits including a competitive health and dental package, RRSP match program, vacation, sick time, parental leave and an employee assistance program.

• competitive health and dental package
• RRSP match program
• vacation
• sick time
• parental leave
• employee assistance program

Eligibility requirements apply.

Yahoo has a high degree of flexibility around employee location and hybrid working. In fact, our flexible‑hybrid approach to work is one of the things our employees rave about. Most roles don’t require specific regular patterns of in‑person office attendance.

If you join Yahoo, you may be asked to attend (or travel to attend) on‑site work sessions, team‑building, or other in‑person events.

When these occur, you’ll be given notice to make arrangements.

If you’re curious about how this factors into this role, please discuss with the recruiter.

Yahoo serves as a trusted guide for hundreds of millions of people globally, helping them achieve their goals online through our portfolio of iconic products. For advertisers, Yahoo Advertising offers omnichannel solutions and powerful data to engage with our brands and deliver results.