Social Media Coordinator (Sports)

Betsson Group; São Paulo; Presencial; BRL 20.000 - 80.000; Tempo integral

Resumo da oferta

Betsson Group is seeking a Social Media Coordinator in São Paulo to lead and strategize their social media presence. This role involves overseeing various profiles, collaborating with teams across Latin America, and ensuring brand strategy alignment. Ideal candidates will have a strong background in social media management and content creation, along with fluency in Portuguese and English, and experience in the iGaming industry is a plus.

Serviços

Dynamic work environment

Opportunities for growth and learning

Qualificações

• 2+ years of relevant experience in social media management.
• Strong understanding of online reach and engagement strategies.
• Ability to lead social media strategy across various platforms.

Responsabilidades

• Oversee Brazilian social media profiles and strategies.
• Lead audiovisual content production for Betsson Latam.
• Collaborate with marketing teams to translate strategies into content.

Conhecimentos

Content Creation

Social Media Management

Digital Marketing

Fluent in English

Knowledge of AI applications

Social Engagement Strategies

Formação académica

Bachelor's Degree

Postgraduate degree or MBA in Marketing, Digital Marketing or Audiovisual Production

Ferramentas

Facebook

Instagram

Twitter

LinkedIn

TikTok

YouTube

Telegram

Descrição da oferta de emprego

Betsson is currently looking for aSocial Media Coordinator to join our operation in Sao Paulo.

The Wow

As a Social Media Coordinator for Betsson Brazil, you will oversee the various social profiles of the Brazilian Betsson team, providing insight, direction, and strategy. The role entails leading the social media strategy, reporting, and content deliverables, to ensure that all our profiles follow the brand strategy correctly. The position also requires working collaboratively with marketing teams across Latam to in order to translate business strategies into content strategy.

A taster of what you will be involved with:

Act as a leader overseeing multiple teams in Brazil, providing insight, direction and strategy.

· Review all social media strategies, reporting and content deliveries to ensure all Betsson Brazil profiles are following the brand strategy correctly.

· Set and measure goals and KPIs through social media programs for all Social Media profiles in Brazil.

· Lead the delivery of audiovisual social media content production for Betsson Latam.

· Work collaboratively with marketing teams in Latin America to translate business strategies into content strategy.

· Create and implement best practice processes when it comes to social media, content generation, reporting, pitching, auditing, etc.

· Research and recommend new social media tools and/or seminars or educational events that will help the team grow and learn.

· Learn the fundamentals of paid social to collaborate cross-functionally with paid teams.

What we are looking for

· Native Portuguese. Fluent in English reading and writing. Spanish is a plus.

· Bachelor's Degree

· Postgraduate degree or MBA in Marketing, Digital Marketing or Audiovisual Production is a plus

· 2+ years of relevant experience in social media management and/or social media marketing.

· Extensive content creation knowledge of Facebook, Twitter, Instagram, TikTok, LinkedIn, YouTube, Telegram and other relevant social networks.

· Strong understanding of online reach and ability to formulate effective social engagement strategies

· Ability to create posting, interaction and engagement calendars and work to increase our reach and number of followers.

· Previous experience with sports marketing is a plus.

· Previous “hands on” experience with growing social media channels is a plus.

· Knowledge of AI applications for content production is a big plus.

What we offer

Much like riding a rollercoaster, sometimes life at Betsson can be lightning fast with twists and turns but always FUN! Then again, what else would you expect from a business 75% millennial and 1700 strong, spread across 7 offices with 900 based out of our Malta HQ alone! We recognise it may not be for the faint-hearted, but if you’re a go-getter, initiator and adrenaline junkie, always striving to push the boundaries and challenge yourself, then you’ll fit right in.

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