SEO & AI Search Specialist

99x Brazil; Brasil; Remote; BRL 120.000 - 190.000; Vollzeit

Benefits dieser Stelle

Remote work

Flexible working hours

Referral bonus

Zusammenfassung

99x Brazil is seeking an AIO Specialist to own the strategy from audit to execution, focusing on AI-powered search visibility, content structure, and off-site authority. You will collaborate with marketing and engineering to improve how brands are found and cited by AI engines.

You will combine strong SEO fundamentals with a curious, experimental mindset about how LLMs retrieve and synthesize information for regulated markets and diverse clients. This is a fully remote role with flexible hours.

Qualifikationen

• 5+ years of experience in SEO, content strategy or growth with hands-on technical SEO knowledge.

Aufgaben

• Audit AI visibility: map how often and how accurately a brand appears in AI-generated answers and benchmark against competitors.
• Build the AIO/GEO strategy: define prompts, topic universe, and turn findings into a prioritized roadmap.
• Optimize content for AI retrieval: restructure and create content that answers questions directly, is easy to quote, and builds topical authority.
• Write paste-ready copy (FAQs, definitions, titles) in the client’s product language, with SME and compliance checks in regulated markets.
• Strengthen technical foundations: work with developers on crawlability, structured data, entity signals, and llms.txt standards.
• Grow off-site authority: influence sources AI engines rely on, including reviews, directories, Wikipedia/Wikidata, forums, and digital PR.
• Plan industry-specific channels (LinkedIn, PeerSpot, G2) and professional communities.
• Measure and report: track AI share of voice, citations, brand mentions, sentiment, and AI-driven conversions, translating to client recommendations.
• Experiment and share knowledge: run tests, monitor AI search changes, and help shape 99x's AIO playbook across clients.

Kenntnisse

SEO strategy

Technical SEO

AI in SEO

Structured data

GA4 & GSC

Screaming Frog

English writing

Agency experience

Tools

Semrush

Ahrefs

Screaming Frog

Profound

Peec AI

Otterly

Jobbeschreibung

About the role

How people find brands has changed. More and more buying journeys start with a question to ChatGPT, Google AI Overviews / AI Mode, Perplexity, Gemini, Copilot or Claude instead of a list of blue links. As our AIO Specialist, you will make sure our clients' brands, products and content are found, understood, cited and recommended by AI-powered search and answer engines. You will own the strategy end to end: audit how AI engines see a brand today, define what needs to change across content, technical structure and off-site authority, ship those changes with marketing and engineering teams, and measure the impact. This is a hands‑on role for someone who combines strong SEO fundamentals with a curious, experimental mindset about how LLMs retrieve and synthesize information.

What you will do

• Audit AI visibility: map how often and how accurately a brand appears in AI‑generated answers for priority prompts, and benchmark it against competitors.
• Build the AIO/GEO strategy: define the prompt and topic universe, identify content and authority gaps, and turn findings into a prioritized roadmap.
• Optimize content for AI retrieval: restructure and create content that answers questions directly, is easy to extract and quote, and builds topical authority (clear structure, FAQs, comparisons, data, original insights).
• Write paste‑ready copy (FAQs, definitions, titles) in the client's approved product language, and get claims cleared with subject‑matter experts and compliance reviewers in regulated markets such as life sciences.
• Strengthen technical foundations: work with developers on crawlability for AI crawlers, structured data (schema.org), entity and knowledge graph signals, site performance, and emerging standards such as llms.txt.
• Make changes directly in no‑code builders such as Framer when faster.
• Grow off‑site authority: influence the sources AI engines rely on, such as reviews, directories, Wikipedia/Wikidata, forums, partner content and digital PR.
• Plan industry‑specific channels such as LinkedIn, software review sites (PeerSpot, G2) and professional communities.
• Measure and report: track AI share of voice, citations, brand mentions, sentiment and AI‑referred traffic and conversions; translate results into clear recommendations for client stakeholders.
• Experiment and share knowledge: run tests, follow changes in AI search products, and help shape 99x's AIO playbook across clients.

Must‑have requirements

• 5+ years of experience in SEO, content strategy or growth, with hands‑on technical SEO knowledge.
• Practical experience optimizing brands or content for AI search / answer engines (AIO, GEO, AEO or LLMO) - with results you can show.
• Solid understanding of how LLM‑based search works (retrieval, grounding, citations) and how it differs from traditional ranking.
• Experience with structured data, entity optimization and site architecture.
• Comfortable with analytics and data: GA4, Google Search Console, spreadsheets/BI; able to build simple dashboards and define KPIs.
• Experience with SEO platforms (e.g., Semrush, Ahrefs, Screaming Frog) and AI visibility tracking tools (e.g., Profound, Peec AI, Otterly, Semrush AI Toolkit, Ahrefs Brand Radar).
• Strong writing and content editing skills in English.
• Advanced English for daily communication with international clients.
• Able to learn a technical B2B domain quickly and write about it accurately for expert readers.
• Agency or consulting experience managing multiple stakeholders.

Nice to have

• Experience in B2B, SaaS or tech companies, or with North American / European markets.
• Experience in life sciences, pharma, healthcare or another regulated industry, or familiarity with medical affairs terms (KOL, DOL, HCP, MSL, IIS, medical education grants).
• Basic HTML, JavaScript rendering knowledge, or scripting (Python) to automate audits and prompt tracking.
• Experience using LLM APIs or building prompt‑testing workflows.
• Hands‑on experience with Framer, Webflow or similar no-code site builders.
• Background in digital PR, link building or brand reputation management.

We provide resources for you to grow and learn on the job, including online courses, mentoring, and the latest gen laptops; A fully remote work environment with flexible working hours; Bonus for any referrals that we end up hiring.