Sales Rep Direct Channel

Brown-Forman Corporation; Brasil; Presencial; BRL 180 000 - 260 000; Tempo integral

Resumo da oferta

Brown-Forman Corporation is seeking a Regional Retail Channels Manager responsible for planning and managing regional retail channels, cash carry, key accounts and distribution. The role includes team leadership, performance indicators, and ensuring alignment with national strategies.

Requires a Bachelor’s degree in Business Admin/Marketing/Economy and at least 3 years in the commercial field; travel across Minas Gerais countryside is required.

Qualificações

• Bachelor's degree in Business Administration, Marketing or Economy.
• Minimum 3 years of experience in the commercial area.
• Willingness to travel throughout Minas Gerais countryside.

Responsabilidades

• Strategy Definition: Align the commercial strategies in the service channel with brand strategies, by meeting the needs of each market and client.
• Trade Marketing Channel: Create entertainment mechanisms and control so that market and promotional efforts are adequate, timely and effective at points of sale.
• Execution: Guarantee visibility and positioning of brands according to national/regional strategies; train the local merchandising team.
• Analysis of the Competitive Environment: Analyze the environment, consumers, competition and campaigns to guide decisions.
• Budget Control: Manage client/territory budgets per plan following BF procedures and approvals.

Conhecimentos

Strategy Definition

Trade Marketing

Execution

Competitive Analysis

Budget Control

Formação académica

Bachelor's degree in Business Administration/Marketing/Economy

Ferramentas

Microsoft Office

Distribution Channels

State Taxes

Descrição da oferta de emprego

We believe great people build great brands. And we know there is Nothing Better in the Market than a career at Brown-Forman. Being a part of Brown-Forman means you will grow both personally and professionally. You will have the opportunity to solve problems, seize opportunities, and generate bold ideas. You will belong to a place where teamwork matters and where you are encouraged to bring your best self to work.

Quote from Hiring ManagerResponsible for the income and profitability of the Direct and Indirect Channels, trade and marketing and commercial area operational actions, motivate the merchandising team in order to reach goals.

Meaningful Work From Day One

Responsible for the planning and management of the regional retail channels, cash carry, key account and distribution under his/her management, people management, performance indicators (Sell in, Sell Out, Positivation, DOH, POS Execution), Trading activities, follow-up and guidance for the local merchandising team according to national strategies, control of commercial and trade marketing operations in the region, in order to guarantee the implementation of commercial policies aligned with BFB’s goals and aiming at reaching the proposed results and the company’s procedures. Support to On Trade activities, by implementing actions, executing and collecting information from partner establishments.

What You Can Expect

• Strategy Definition: Align the commercial strategies in the service channel with brand strategies, by meeting the needs of each market and client in each category, in order to develop a regional strategy adequate to capture available business opportunities with the support of National Managers and brand Managers.
• Trade Marketing Channel: Create the necessary entertainment mechanisms and control so that our market and promotional efforts are adequate, timely and enough at the points of sale within the attributed territory, in order to make sure that the national strategies are thoroughly carried out.
• Execution: Guarantee the best visibility and positioning of our brands in accordance with the national and regional strategies set by the Marketing and Trade Marketing Departments, follow-up and training of the local merchandising team.
• Analysis of the Competitive Environment: Analyze and share possible decision making actions based on the analysis of the environment information, on the consumers, on the competition and campaigns, reorient efforts and resources in order to reach the results for the company.
• Budget Control: Control client/territory budget attributed in the plan in order to keep the investment level following BF’s procedures, looking for the balance between the authorization moment, the flexibility of the change of activities/quantities, etc. BF’s budget procedures must be followed.

What You Bring to the Table

Education: College/University (Bachelors or Equivalent); Business Administration, Marketing or Economy.

Experience: Minimal experience of 3 years in the commercial area.

Available to Travel: Available for business trips throughout Minas Gerais Countryside during working hours

What Makes You Unique

Personal Development: Train and motivate the distributors’ sales teams, always trying to assimilate the value that these actions might create the business in order to reach goals.

Financial Management: Guarantee the adequate return on investments in all activities related to the point of sales, following the approval procedures and flux with Regional Manager and National Channel Managers.

Technical Competence: Knowledge and use of Microsoft Office, knowledge of Distribution Channels, knowledge of the Commercial Pillars; knowledge of Management of State Taxes.

Behavioral Competence: Resilience, emotional balance, team work, sense of urgency, maturity and leadership.

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Brown-Forman Corporation is committed to equality of opportunity in all aspects of employment. It is the policy of Brown-Forman Corporation to provide full and equal employment opportunities to all employees and potential employees without regard to race, color, religion, national or ethnic origin, veteran status, age, gender, gender identity or expression, sexual orientation, genetic information, physical or mental disability or any other legally protected status.