Product Marketing Senior Analyst (Bangkok Based, relocation provided)

Agoda; Porto Alegre; Teletrabalho; BRL 80.000 - 100.000; Tempo integral

Resumo da oferta

Join a leading online travel platform as a Product Marketing Senior Analyst, where you will shape communication strategies and drive growth in B2B marketing. This role involves developing product marketing strategies, enhancing brand visibility, and collaborating across departments to deliver impactful narratives. If you have a passion for travel technology and strong analytical skills, this opportunity is for you.

Serviços

Generous relocation package

Qualificações

• At least 2 years of experience in product marketing or content marketing.
• Strong analytical skills and innovative problem-solving abilities.

Responsabilidades

• Develop and implement product marketing strategies for B2B audiences.
• Analyze product and channel performance metrics to refine strategies.
• Create impactful presentations for partners and executives.

Conhecimentos

Analytical Skills

Problem-Solving

Communication

Ferramentas

SQL

CRM

Marketing Automation

Analytics Tools

Descrição da oferta de emprego

Product Marketing Senior Analyst (Bangkok Based, relocation provided)

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About Agoda

Agoda is an online travel booking platform for accommodations, flights, and more. We build and deploy cutting-edge technology that connects travelers with a global network of 4.7M hotels and holiday properties worldwide, plus flights, activities, and more. Based in Asia and part of Booking Holdings, our 7,100+ employees representing 95+ nationalities in 27 markets foster a work environment rich in diversity, creativity, and collaboration. We innovate through a culture of experimentation and ownership, enhancing the ability for our customers to experience the world.

The Opportunity

The B2B Marketing team at Agoda is seeking a Product Marketing Senior Analyst to work on our content strategy efforts. The ideal candidate will define and execute our product marketing strategy, ensuring our products resonate with our target audience and achieve market success. You will work on initiatives to enhance brand visibility and create compelling narratives for our B2B partners, driving organizational impact.

Role Overview

As the Product Marketing Senior Analyst, you will develop and execute communication strategies aimed at B2B partners. Responsibilities include contributing to product marketing strategies, working on core product value propositions, optimizing content efforts and measurement, crafting materials for C-suite presentations, and collaborating across departments to showcase our strengths in the B2B travel sector.

Key Responsibilities

• Develop and implement product marketing strategies to engage B2B audiences, elevate brand awareness, and deliver business results.
• Craft compelling product messaging and positioning to differentiate our products.
• Manage cross-functional initiatives, ensuring stakeholder alignment and effective communication.
• Analyze product and channel performance metrics to refine strategies.
• Enhance sales materials and go-to-market plans for product launches, including campaigns, enablement, and training.
• Conduct market research to identify partner needs and market trends.
• Create impactful presentations to convey Agoda’s brand story and strategies to partners and executives.

What You’ll Need To Succeed

• At least 2 years of experience in product marketing, strategy, content marketing, preferably in tech or B2B environments.
• Strong analytical skills, SQL knowledge is a plus, to support data-driven strategies.
• Innovative problem-solving skills to navigate complex challenges and implement creative solutions.
• Excellent communication skills, with proficiency in impactful presentation creation.
• Strategic mindset aligned with business objectives and brand narrative.
• Familiarity with tech and travel industries; experience in online travel agencies is advantageous.
• Knowledge of marketing automation, CRM, and analytics tools is a plus.

Why Join Us?

At Agoda, you will shape our communication strategies and drive growth in B2B marketing. If you are passionate about travel technology and skilled in elevating brand narratives, join our dynamic team!

Additional Information

We are committed to diversity and inclusion, providing equal opportunities regardless of background or identity. We offer a generous relocation package for candidates moving to Bangkok. We do not accept unsolicited resumes from recruitment agencies.