Paid Media Manager, HVAC (Remote, Belo Horizonte)

Blacksmith Agency; Belo Horizonte; Remote; BRL 385.000 - 660.000; Vollzeit

Zusammenfassung

Blacksmith Agency is a fully remote, AI-first digital agency hiring a Paid Media Manager for HVAC clients with multi-location reach. You will own strategy, budgeting, targeting, and lifecycle optimization, acting as the strategic voice in client conversations.

You will manage paid media campaigns across Google, Meta, LinkedIn, and Microsoft Ads, and oversee conversion tracking with GA4, Tag Manager, and platform pixels. Experience with HVAC or similar multi-location businesses is a plus.

Qualifikationen

• 3+ years hands-on in Google Ads and Meta campaigns.
• Proven ROAS/CPA improvements with client-ready results.
• Agency experience managing multiple clients simultaneously.
• Clear spoken English for live calls with US clients.
• Paid media for HVAC or multi-location businesses is a strong plus.

Aufgaben

• Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads.
• Budget allocation, bidding, targeting and creative testing; know when to kill a campaign.
• Set up and verify conversion tracking: GA4, Tag Manager, and platform pixels.
• Develop the 90-day and quarterly roadmaps for each client, and explain the numbers on calls.
• Grow accounts through retention, upsell and long-term relationships.

Kenntnisse

Google Ads

Meta Ads

Agency experience

US client calls

HVAC multi-location

Tools

GA4

Tag Manager

Pixels (platform)

Jobbeschreibung

Blacksmith Agency

Marketing

Full time

Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Paid Media Manager, HVAC you own paid media for a book of HVAC clients (multi-location HVAC and home service groups): the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for HVAC or similar multi-location businesses is a strong plus.