Mid-level Growth Analytics Analyst

Jobtailor; São Paulo; Presencial; BRL 90 000 - 130 000; Tempo integral

Resumo da oferta

Jobtailor is seeking a data-driven Growth Analytics specialist to monitor the digital journey, analyze funnel performance, and translate insights into actionable recommendations for business stakeholders.

You will collaborate with Growth, Acquisition, CRO, Product, and Technology teams, validate events via GTM, and build dashboards with Looker Studio, Power BI, and Microsoft Clarity. Strong communication and curiosity are essential.

Qualificações

• Experience in Growth, Digital, Web, Performance, or CRO Analytics.
• Proficient with GA4, including events, funnels, conversions, and traffic sources.
• Experience building dashboards with Looker Studio/Power BI.
• Knowledge of GTM for validations and tagging.
• Ability to independently conduct and deepen day-to-day analyses.
• Curious, investigative, and organized with excellent communication skills.
• Plus: experience with CRO processes and A/B testing.
• Plus: familiarity with heatmap and session-recording tools such as Microsoft Clarity.
• Plus: knowledge of digital media channel dynamics and app analytics tools like Firebase, Appsflyer, or Adjust.

Responsabilidades

• Monitor the performance of the digital journey and the conversion funnel.
• Analyze sessions, leads, conversions, sales, and revenue, identifying drops, spikes, and opportunities for improvement.
• Investigate causes of performance variations, developing and validating hypotheses.
• Use GA4 to analyze user behavior across the journey.
• Support validation of events, tagging, and measurement issues using GTM.
• Build, evolve, and interpret dashboards with data visualization tools.
• Collaborate with Growth, Acquisition, CRO, Product, and Technology teams.
• Translate complex analyses into clear, actionable recommendations for business stakeholders.

Conhecimentos

GA4

GTM

Dashboard Development

CRO analytics

A/B testing

Ferramentas

Looker Studio

Power BI

Microsoft Clarity

Firebase

Appsflyer

Descrição da oferta de emprego

• Monitor the performance of the digital journey and the conversion funnel
• Analyze sessions, leads, conversions, sales, and revenue, identifying drops, spikes, and opportunities for improvement
• Investigate causes of performance variations, developing and validating hypotheses
• Use GA4 to analyze user behavior across the journey
• Support validation of events, tagging, and measurement issues using GTM
• Build, evolve, and interpret dashboards with data visualization tools
• Collaborate with Growth, Acquisition, CRO, Product, and Technology teams
• Translate complex and technical analyses into clear, actionable recommendations for business stakeholders

Requirements

• Previous experience in areas such as Growth, Digital, Web, Performance, or CRO Analytics
• Strong analytical proficiency with Google Analytics 4 (GA4), including behavior, events, funnels, conversions, and traffic sources
• Hands-on experience building and interpreting dashboards in Looker Studio, Looker, Power BI, or similar tools
• Knowledge of Google Tag Manager (GTM) for validations and understanding tagging structure
• Ability to independently conduct and deepen day-to-day analyses
• Curious, investigative, and organized profile
• Excellent communication skills
• Plus: experience with CRO processes and A/B testing
• Plus: familiarity with heatmap and session-recording tools, such as Microsoft Clarity
• Plus: knowledge of digital media channel dynamics
• Plus: experience with app analytics such as Firebase, Appsflyer, or Adjust

Core Competencies

Demonstrates strong analytical proficiency in Google Analytics 4 (GA4) and Google Tag Manager (GTM) to monitor and improve digital performance. Capable of building and interpreting dashboards using data visualization tools while effectively communicating actionable insights to stakeholders.

Highest-signal resume keywords

• Google Analytics 4 (GA4)
• Google Tag Manager (GTM)
• Dashboard Development
• CRO Analytics
• A/B Testing

ATS Optimization Keywords

Hard Skills

• Data Analysis
• Performance Monitoring
• Conversion Funnel Analysis
• Event Validation
• User Behavior Analysis

Soft Skills

• Curiosity
• Investigative Skills
• Organizational Skills
• Communication Skills

Industry Keywords

• Growth Analytics
• Digital Analytics
• Web Analytics
• CRO Processes
• Digital Media Dynamics

Tools & Technologies

• Looker Studio
• Power BI
• Microsoft Clarity
• Firebase
• Appsflyer