Media Strategist (Remote, Belo Horizonte)

Blacksmith Agency; Belo Horizonte; A distancia; BRL 492.000 - 820.000; Jornada completa

Descripción de la vacante

Blacksmith Agency LLC is seeking a Media Strategist to own paid media for a portfolio of B2B and growing-brand clients. You’ll lead targeting, budgeting, roadmap development and narrative during client calls.

The role focuses on paid search, social and display across Google Ads, Meta, LinkedIn, and Microsoft Ads, with an emphasis on strategic decision-making and client communications. Remote position with US/Canada/LatAm/South Africa coverage.

Formación

• 3+ years hands-on experience in Google Ads and Meta.
• Proven track record of ROAS, CPA improvements.
• Agency experience managing multiple clients.
• Fluent spoken English with US clients.

Responsabilidades

• Own paid media campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads.
• Manage budget allocation, bidding, targeting, and testing.
• Ensure accurate conversion tracking with GA4, Tag Manager and platform pixels.
• Develop 90-day and quarterly roadmaps for clients and explain numbers on calls.
• Drive account growth through retention and upsell.

Conocimientos

Google Ads

Meta

Descripción del empleo

Blacksmith Agency

• Remote (USA, Canada, Latin America or South Africa)

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Media Strategist you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands‑on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.