Marketing Specialist

Warner Bros. Discovery; São Paulo; Presencial; BRL 60.000 - 90.000; Tempo integral

Resumo da oferta

Uma oportunidade emocionante na Warner Bros. Discovery para um Especialista em Marketing que se concentrará no crescimento do streaming no Brasil. Você será responsável por campanhas de marketing 360°, colaborando com partes interessadas internas e otimizando iniciativas para maximizar o envolvimento do público e o crescimento da plataforma.

Qualificações

• Experiência em planejamento e execução de campanhas de marketing 360°.
• Fluência em inglês é necessária.
• Experiência na indústria de entretenimento é um diferencial.

Responsabilidades

• Liderar planejamento e coordenação de campanhas de marketing focadas em streaming.
• Gerenciar e supervisionar a implementação de iniciativas de marketing.
• Analisar e acompanhar o desempenho das campanhas, medindo métricas de sucesso.

Conhecimentos

Organização

Análise de campanhas

Comunicação

Formação académica

Bacharel em Marketing, Publicidade ou Comunicação

Descrição da oferta de emprego

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Welcome to Warner Bros. Discovery… the stuff dreams are made of.

Who We Are…

When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

Your new role

We are looking for a Marketing Specialist to support the growth of our streaming business in Brazil. Reporting to the Sr. Marketing Manager, this role will focus on the planning, execution, and analysis of marketing campaigns—general enterteinment and kids/family—to strengthen audience engagement and drive platform growth.

The ideal candidate is passionate about entertainment, highly organized, and experienced in coordinating cross-functional projects in a fast-paced environment.

Your Role Accountabilities

• Lead the planning and coordination of 360° GTM marketing campaigns focused on streaming
• Manage and oversee the implementation of marketing initiatives, collaborating with key internal stakeholders across all WBD departments and agencies
• Analyze and track campaign performance, measuring key success metrics and identifying areas for improvement
• Identify business opportunities and propose strategic initiatives to drive growth and achieve department goals
• Manage budget control, optimizing resources and mapping opportunities to increase ROI
  
  

Qualification & Experience

• Bachelor’s degree in Marketing, Advertising, Communications, or a related field.
• Advanced English
• Experience, preferably within companies in the entertainment, culture, events, music, film, streaming, or gaming industries with proven experience in planning and executing 360° marketing campaigns
  
  

Other Nice To Haves

• Deep passion for WBD brands and the entertainment industry, with a strong connection to pop culture.
• Keen understanding of market trends and the ability to identify what resonates with local audiences.
• Versatile background, with experience across different functional areas or even industries, bringing a broad strategic perspective.
• Experience working with brands that target children and family audiences
• Spanish
  
  

How We Get Things Done…

This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

Championing Inclusion at WBD

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, union status, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.

If you’re a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Entertainment Providers

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