E-commerce Manager

Jobtailor; Barueri; Presencial; BRL 180 000 - 280 000; Tempo integral

Resumo da oferta

Jobtailor is seeking a Senior E-commerce Lead to drive the online strategy across channels, boosting sales, revenue, and profitability. You will own KPI definition, track performance, and steer platform development to optimize the purchase journey.

You will manage catalog quality, pricing, and inventory, collaborate with Marketing and Sales, analyze key metrics, and lead a cross-functional team to deliver data-driven growth.

Qualificações

• Bachelor's degree or higher in a related field.
• Solid experience in E-commerce, Digital Commerce or digital channels.
• Experience managing KPIs and commercial results.
• Knowledge of e-commerce platforms, CRM, Analytics, SEO, digital media and performance tools.
• Experience with pricing, catalog management and the customer journey.
• Experience managing teams.
• Analytical, strategic and results-oriented profile.
• Strong negotiation, communication and interpersonal skills.
• Experience in Technology, Distribution, Retail or B2B segments is a plus.

Responsabilidades

• Lead the E-commerce strategy, ensuring growth in sales, revenue and channel profitability
• Define and track goals and performance indicators
• Manage channel performance, identifying opportunities for growth and conversion
• Drive platform development, user experience and the purchase journey
• Ensure the quality and upkeep of the product catalog, pricing, inventory and technical information
• Monitor pricing, margins, competitiveness and promotional activities
• Collaborate with Marketing on media strategy, SEO, CRM, campaigns and traffic generation
• Analyze metrics such as conversion rate, average order value, CAC, LTV, ROAS, cart abandonment and revenue
• Integrate E-commerce strategies with Commercial/Sales, Product, Marketing, IT, Logistics and Finance
• Develop initiatives with manufacturers and strategic partners
• Manage vendors, agencies and partners related to the digital channel
• Lead, develop and oversee the E-commerce team
• Present results, opportunities and action plans to senior leadership

Conhecimentos

E-commerce strategy development

KPI management

Analytical thinking

Team leadership

Strategic thinking

Formação académica

Bachelor’s degree in Business Administration, Marketing, E-commerce, Technology, Communications, Economics or related fields

Ferramentas

E-commerce Platforms

CRM Systems

Performance Analytics Tools

Digital Media Tools

Marketing Campaign Tools

Descrição da oferta de emprego

• Lead the E-commerce strategy, ensuring growth in sales, revenue and channel profitability


• Define and track goals and performance indicators


• Manage channel performance, identifying opportunities for growth and conversion


• Drive platform development, user experience and the purchase journey


• Ensure the quality and upkeep of the product catalog, pricing, inventory and technical information


• Monitor pricing, margins, competitiveness and promotional activities


• Collaborate with Marketing on media strategy, SEO, CRM, campaigns and traffic generation


• Analyze metrics such as conversion rate, average order value, CAC, LTV, ROAS, cart abandonment and revenue


• Integrate E-commerce strategies with Commercial/Sales, Product, Marketing, IT, Logistics and Finance


• Develop initiatives with manufacturers and strategic partners


• Manage vendors, agencies and partners related to the digital channel


• Lead, develop and oversee the E-commerce team


• Present results, opportunities and action plans to senior leadership

Requirements

• Bachelor’s degree in Business Administration, Marketing, E-commerce, Technology, Communications, Economics or related fields


• Solid experience in E-commerce, Digital Commerce or digital channels


• Experience managing KPIs and commercial results


• Knowledge of e-commerce platforms, CRM, Analytics, SEO, digital media and performance tools


• Experience with pricing, catalog management and the customer journey


• Experience managing teams


• Analytical, strategic and results-oriented profile


• Strong negotiation, communication and interpersonal skills


• Experience in Technology, Distribution, Retail or B2B segments is a plus

Core Competencies

Demonstrates expertise in E-commerce strategy development, focusing on sales growth, revenue optimization, and channel profitability. Proficient in managing KPIs, analyzing performance metrics, and leading cross-functional teams to enhance the customer journey and digital channel effectiveness.

Highest-signal resume keywords

• E-Commerce Strategy Development


• KPI Management


• Digital Media and Performance Tools


• Team Leadership


• Analytical and Strategic Thinking

ATS Optimization Keywords

Hard Skills

• E-Commerce


• Digital Commerce


• Catalog Management


• Pricing Strategy


• Customer Journey Optimization


• SEO


• Analytics


• Conversion Rate Analysis


• Revenue Optimization


• CAC and LTV Analysis

Soft Skills

• Strong Negotiation Skills


• Communication Skills


• Interpersonal Skills


• Results-Oriented Mindset


• Strategic Thinking

Industry Keywords

• Business Administration


• Marketing


• Technology


• Economics


• Retail


• B2B


• Distribution

Tools & Technologies

• E-Commerce Platforms


• CRM Systems


• Performance Analytics Tools


• Digital Media Tools


• Marketing Campaign Tools