Diretoria de Marketing - Divisão de Farmacêuticos Estabelecidos (EPD) - São Paulo/SP

Abbott; São Paulo; Presencial; BRL 300.000 - 400.000; Tempo integral

Resumo da oferta

Uma oportunidade estratégica como Diretor de Marketing em uma empresa líder global do setor farmacêutico. O profissional será responsável pela direção de marca, gestão de atividades de marketing e desenvolvimento de estratégias para aumentar a presença da empresa no mercado, enquanto lidera uma equipe de marketing de alto desempenho.

Serviços

Benefícios de saúde e dentais

Fundo de pensão

Programas de assistência ao funcionário

Qualificações

• Experiência sênior em marketing no setor farmacêutico.
• Comprovada orientação para resultados e capacidade de liderar equipes.
• Fluência em inglês e espanhol é um diferencial.

Responsabilidades

• Supervisionar atividades de marketing farmacêutico e OTC.
• Gerir P&L da marca e estratégias de preço.
• Liderar lançamentos de produtos e garantir conformidade.

Conhecimentos

Orientação para resultados

Pensamento analítico

Comunicação

Liderança

Formação académica

Bacharel em Marketing ou Administração

Mestrado preferido

Descrição da oferta de emprego

JOB DESCRIPTION:

About Abbott

Abbott is a global healthcare leader, creating breakthrough science to improve people’s health. We’re always looking towards the future, anticipating changes in medical science and technology.

Working at Abbott

At Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self and live a full life. You will have access to:

• Career development with an international company where you can grow the career you dream of.

• Benefits that aim to help you and your family to stay healthy and have a full life, today and tomorrow, with for example health and dental insurance, pension fund, employee assistance programs, among others.

• A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.

• A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.

The Opportunity

This position works out of our São Paulo, Michigan site at Brooklin in the Established Pharmaceutical Division (EPD). We are committed to bringing the benefits of our trusted medicines to more people in the world’s fastest-growing countries. Our broad portfolio of high-quality and differentiated branded generic medicines reaches across multiple therapeutic areas including gastroenterology, women's health, cardiometabolic, pain management/central nervous system, and respiratory.

As the Director of Marketing you will have the chance to define the strategic direction and lead the execution of all pharmaceutical brand activities in the country.

That includes developing and implementing marketing plans that drive brand awareness, differentiation, and loyalty, ultimately supporting both short and long-term business objectives.

What You’ll Do

Your key responsibilities will be:

• Strategy: Oversees all pharmaceutical and OTC (over the counter) marketing activities, guiding brand strategies and tactics for both base business and pipeline products to meet financial targets.
• Brand P&L: Owns full brands’ P&L responsibility, driving volume growth, optimizing pricing strategies, and managing A&P (advertising and promotion) investments effectively.
• Performance Diagnostics: Monitors and analyzes KPIs - including Evolution Index, market share, growth, sales, volume, and pricing- to proactively identify performance drivers and recommend strategic and tactical adjustments, as needed.
• Cross-Functional Direction: Provides strategic direction to all relevant functions, especially the sales and demand generation teams, to ensure alignment with brand objectives.
• Long-Range Planning: Contributes to the Long Range Plan (LRP) and country OEM (emerging markets) to ensure a solid foundation for sustainable, profitable growth.
• Portfolio Strategy: Evaluates new product opportunities through market assessments, go-to-market strategies, and financial forecasting to guide portfolio decisions.
• Launch Excellence: Leads cross-functional teams in executing new product launches via the Launch Excellence (LEx) framework, ensuring on-time market entry, budget adherence, and achievement of post-launch KPIs.
• Global Collaboration: Acts as the primary liaison with the Global Marketing Director and global teams, ensuring alignment and effective local execution of global strategies, while providing market insights to inform global planning.
• Team Leadership: Recruits, develops, and retains a high-performing marketing team, fostering a culture of accountability and growth.
• Compliance: Ensures all marketing activities comply with legal, ethical, and corporate standards, upholding Abbott’s Code of Conduct.

Qualifications

EDUCATION

• Bachelor’s degree in Marketing, Business Administration, or a related field; Master’s degree preferred.

EXPERIENCE AND COMPETENCIES/SKILLS

• Proven senior marketing experience, ideally within the pharmaceutical industry; sales experience is a plus.
• Strong results orientation with a track record of achieving measurable outcomes.
• Analytical and strategic thinker with the ability to interpret data and develop innovative solutions.
• Demonstrated leadership in team development, coaching, and cross-functional influence.
• Excellent communication and interpersonal skills, fostering open dialogue and collaboration.

• Fluent in English and Spanish is a plus.

Apply Now

Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity.

Connect with us at www.abbott.com, on Facebook at www.facebook.com/Abbott and on Twitter @AbbottNews and @AbbottGlobal.

The base pay for this position is

N/A

In specific locations, the pay range may vary from the range posted.

JOB FAMILY: Marketing Support DIVISION: EPD Established Pharma LOCATION: Brazil > Sao Paulo : Building 1 ADDITIONAL LOCATIONS: WORK SHIFT: Standard TRAVEL: Yes, 10 % of the Time MEDICAL SURVEILLANCE: Not Applicable SIGNIFICANT WORK ACTIVITIES: Not Applicable