Diretoria de Marketing - Divisão de Farmacêuticos Estabelecidos (EPD) - São Paulo/SP

Abbott Laboratories; São Paulo; Presencial; BRL 300.000 - 400.000; Tempo integral

Resumo da oferta

Abbott Laboratories is seeking a Director of Marketing to define and execute the strategic direction for pharmaceutical brand activities in Brazil. This leadership role will oversee brand strategies, manage a high-performing team, and ensure compliance with corporate standards, contributing to the company's growth and success in the competitive healthcare market.

Serviços

Health and dental insurance

Pension fund

Employee assistance programs

Qualificações

• Proven senior marketing experience, ideally within the pharmaceutical industry.
• Strong results orientation with a track record of achieving measurable outcomes.
• Fluent in English; Spanish is a plus.

Responsabilidades

• Oversees all pharmaceutical marketing activities, guiding brand strategies.
• Owns full brands’ P&L responsibility.
• Leads cross-functional teams in executing new product launches.

Conhecimentos

Strategic thinking

Leadership

Analytical skills

Communication

Interpersonal skills

Formação académica

Bachelor's degree in Marketing

Master's degree preferred

Descrição da oferta de emprego

time left to apply End Date: June 21, 2025 (8 days left to apply)

job requisition id 31121450

JOB DESCRIPTION:

About Abbott

Abbott is a global healthcare leader, creating breakthrough science to improve people’s health. We’re always looking towards the future, anticipating changes in medical science and technology.

Working at Abbott

At Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self and live a full life. You will have access to:

Career development with an international company where you can grow the career you dream of.

Benefits that aim to help you and your family to stay healthy and have a full life, today and tomorrow, with for example health and dental insurance, pension fund, employee assistance programs, among others.

A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.

A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.

The Opportunity

This position works out of our São Paulo, Michigan site at Brooklin in the Established Pharmaceutical Division (EPD). We are committed to bringing the benefits of our trusted medicines to more people in the world’s fastest-growing countries. Our broad portfolio of high-quality and differentiated branded generic medicines reaches across multiple therapeutic areas including gastroenterology, women's health, cardiometabolic, pain management/central nervous system, and respiratory.

As the Director of Marketing you will have the chance to define the strategic direction and lead the execution of all pharmaceutical brand activities in the country.

That includes developing and implementing marketing plans that drive brand awareness, differentiation, and loyalty, ultimately supporting both short and long-term business objectives.

What You’ll Do

Your key responsibilities will be:

• Strategy: Oversees all pharmaceutical and OTC (over the counter) marketing activities, guiding brand strategies and tactics for both base business and pipeline products to meet financial targets.
• Brand P&L: Owns full brands’ P&L responsibility, driving volume growth, optimizing pricing strategies, and managing A&P (advertising and promotion) investments effectively.
• Performance Diagnostics: Monitors and analyzes KPIs - including Evolution Index, market share, growth, sales, volume, and pricing- to proactively identify performance drivers and recommend strategic and tactical adjustments, as needed.
• Cross-Functional Direction: Provides strategic direction to all relevant functions, especially the sales and demand generation teams, to ensure alignment with brand objectives.
• Long-Range Planning: Contributes to the Long Range Plan (LRP) and country OEM (emerging markets) to ensure a solid foundation for sustainable, profitable growth.
• Portfolio Strategy: Evaluates new product opportunities through market assessments, go-to-market strategies, and financial forecasting to guide portfolio decisions.
• Launch Excellence: Leads cross-functional teams in executing new product launches via the Launch Excellence (LEx) framework, ensuring on-time market entry, budget adherence, and achievement of post-launch KPIs.
• Global Collaboration: Acts as the primary liaison with the Global Marketing Director and global teams, ensuring alignment and effective local execution of global strategies, while providing market insights to inform global planning.
• Team Leadership: Recruits, develops, and retains a high-performing marketing team, fostering a culture of accountability and growth.
• Compliance: Ensures all marketing activities comply with legal, ethical, and corporate standards, upholding Abbott’s Code of Conduct.

Qualifications

EDUCATION

• Bachelor’s degree in Marketing, Business Administration, or a related field; Master’s degree preferred.

EXPERIENCE AND COMPETENCIES/SKILLS

• Proven senior marketing experience, ideally within the pharmaceutical industry; sales experience is a plus.
• Strong results orientation with a track record of achieving measurable outcomes.
• Analytical and strategic thinker with the ability to interpret data and develop innovative solutions.
• Demonstrated leadership in team development, coaching, and cross-functional influence.
• Excellent communication and interpersonal skills, fostering open dialogue and collaboration.

• Fluent in English and Spanish is a plus.

Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity.

In specific locations, the pay range may vary from the range posted.

JOB FAMILY:

Marketing Support

JOB DESCRIPTION:

About Abbott

Abbott is a global healthcare leader, creating breakthrough science to improve people’s health. We’re always looking towards the future, anticipating changes in medical science and technology.

Working at Abbott

At Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self and live a full life. You will have access to:

• Career development with an international company where you can grow the career you dream of.

• Benefits that aim to help you and your family to stay healthy and have a full life, today and tomorrow, with for example health and dental insurance, pension fund, employee assistance programs, among others.

• A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.

• A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.

The Opportunity

This position works out of our São Paulo, Michigan site at Brooklin in the Established Pharmaceutical Division (EPD). We are committed to bringing the benefits of our trusted medicines to more people in the world’s fastest-growing countries. Our broad portfolio of high-quality and differentiated branded generic medicines reaches across multiple therapeutic areas including gastroenterology, women's health, cardiometabolic, pain management/central nervous system, and respiratory.

As the Director of Marketing you will have the chance to define the strategic direction and lead the execution of all pharmaceutical brand activities in the country.

That includes developing and implementing marketing plans that drive brand awareness, differentiation, and loyalty, ultimately supporting both short and long-term business objectives.

What You’ll Do

Your key responsibilities will be:

• Strategy: Oversees all pharmaceutical and OTC (over the counter) marketing activities, guiding brand strategies and tactics for both base business and pipeline products to meet financial targets.
• Brand P&L: Owns full brands’ P&L responsibility, driving volume growth, optimizing pricing strategies, and managing A&P (advertising and promotion) investments effectively.
• Performance Diagnostics: Monitors and analyzes KPIs - including Evolution Index, market share, growth, sales, volume, and pricing- to proactively identify performance drivers and recommend strategic and tactical adjustments, as needed.
• Cross-Functional Direction: Provides strategic direction to all relevant functions, especially the sales and demand generation teams, to ensure alignment with brand objectives.
• Long-Range Planning: Contributes to the Long Range Plan (LRP) and country OEM (emerging markets) to ensure a solid foundation for sustainable, profitable growth.
• Portfolio Strategy: Evaluates new product opportunities through market assessments, go-to-market strategies, and financial forecasting to guide portfolio decisions.
• Launch Excellence: Leads cross-functional teams in executing new product launches via the Launch Excellence (LEx) framework, ensuring on-time market entry, budget adherence, and achievement of post-launch KPIs.
• Global Collaboration: Acts as the primary liaison with the Global Marketing Director and global teams, ensuring alignment and effective local execution of global strategies, while providing market insights to inform global planning.
• Team Leadership: Recruits, develops, and retains a high-performing marketing team, fostering a culture of accountability and growth.
• Compliance: Ensures all marketing activities comply with legal, ethical, and corporate standards, upholding Abbott’s Code of Conduct.

Qualifications

EDUCATION

• Bachelor’s degree in Marketing, Business Administration, or a related field; Master’s degree preferred.

EXPERIENCE AND COMPETENCIES/SKILLS

• Proven senior marketing experience, ideally within the pharmaceutical industry; sales experience is a plus.
• Strong results orientation with a track record of achieving measurable outcomes.
• Analytical and strategic thinker with the ability to interpret data and develop innovative solutions.
• Demonstrated leadership in team development, coaching, and cross-functional influence.
• Excellent communication and interpersonal skills, fostering open dialogue and collaboration.

• Fluent in English and Spanish is a plus.

Apply Now

Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity.

Connect with us at www.abbott.com , on Facebook at www.facebook.com/Abbott and on Twitter @AbbottNews and @AbbottGlobal.

The base pay for this position is

N/A

In specific locations, the pay range may vary from the range posted.

JOB FAMILY:

Marketing Support

DIVISION:

EPD Established Pharma

LOCATION:

Brazil > Sao Paulo : Building 1

ADDITIONAL LOCATIONS:

WORK SHIFT:

Standard

TRAVEL:

Yes, 10 % of the Time

MEDICAL SURVEILLANCE:

Not Applicable

SIGNIFICANT WORK ACTIVITIES:

Not Applicable

About Us

Abbott is about the power of health. For more than 135 years, Abbott has been helping people reach their potential — because better health allows people and communities to achieve more. With a diverse, global network serving customers in more than 160 countries, we create new solutions — across the spectrum of health, around the world, for all stages of life. Whether it’s next-generation diagnostics, life-changing devices, science-based nutrition, or novel reformulations, we are advancing some of the most innovative and revolutionary technologies in healthcare, helping people live their best lives through better health.

The people of Abbott come to work each day with relentless energy, enthusiasm and a promise to enhance the health and well-being of millions of people. They push the boundaries to help manage and treat some of life’s greatest health challenges.

We invite you to explore opportunities at Abbott , to see if your talents and career aspirations may fit with our openings. An equal opportunity employer, Abbott welcomes and encourages diversity in our workforce.