Digital & Performance Analyst

OMODA & JAECOO Brasil; São Paulo; Presencial; BRL 120 000 - 180 000; Tempo integral

Resumo da oferta

OMODA & JAECOO Brasil in São Paulo is seeking a Performance Marketing Analyst to analyze and improve the digital acquisition funnel from media exposure to lead and sales conversion. You will track paid media, website traffic, leads and funnels, build dashboards, and run structured A/B tests to optimize ROI.

The ideal candidate has 2–4 years in performance marketing or digital analytics, strong English, and advanced spreadsheet skills, including GA4 and ad-platform experience.

Qualificações

• Bachelor's degree in Marketing or related fields.
• Advanced to fluent English, with strong verbal communication and presentation skills.
• 2 to 4 years of experience in performance marketing or digital analytics.
• Advanced spreadsheet/dashboard skills; GA4 and ad-platform experience.

Responsabilidades

• Track paid media, website traffic, leads and conversion funnels.
• Optimize audiences, placements, creative and channel mix.
• Build dashboards and run structured A/B tests.
• Analyze campaign ROI by brand/model and identify leakage.
• Work with CRM, web and Sales teams to improve lead conversion.

Conhecimentos

Verbal communication

Presentation skills

English proficiency

Analytical thinking

Hypothesis-driven

Formação académica

Bachelor's degree in Marketing or related fields

Ferramentas

GA4

Ad platforms

Descrição da oferta de emprego

Chery is a leading Chinese automotive company with a diverse portfolio that includes the R&D, production, and sales of passenger cars, commercial vehicles, mini cars, specialty vehicles, and powertrain systems. With over 8.75 million vehicles sold globally, Chery serves customers in more than 80 countries and regions worldwide.

Omoda & Jaecoo is an innovative new brand under the Chery Group, operating independently from other Chery brands. It focuses on cutting-edge design and technology in the production and sales of passenger vehicles.

Job Purpose

Analyze and improve the digital acquisition funnel from media exposure to lead and sales conversion.

Key Responsibilities

• Track paid media, website traffic, leads and conversion funnels.
• Optimize audiences, placements, creative and channel mix.
• Build dashboards and run structured A/B tests.
• Analyze campaign ROI by brand/model and identify leakage.
• Work with CRM, web and Sales teams to improve lead conversion.

Requirements

• Bachelor's degree in Marketing or related fields.
• Advanced to fluent English, with strong verbal communication and presentation skills.
• 2 to 4 years of experience in performance marketing or digital analytics.
• Advanced spreadsheet/dashboard skills; GA4 and ad-platform experience.
• Detail-oriented, hypothesis-driven working style.

Location and work-model: