Digital Marketing Assistant

Sofia Health; Manaus; Teletrabalho; BRL 30.000 - 60.000; Tempo integral

Resumo da oferta

Join a dynamic and innovative team as a Marketing Specialist, where your creativity and strategic thinking will help drive brand awareness and customer engagement. In this remote role, you will be responsible for developing compelling content, managing social media, and optimizing digital marketing campaigns. This is an exciting opportunity to contribute to a fast-growing marketplace in the health and wellness sector. If you are passionate about wellness and have a strong background in digital marketing, this position offers a chance to make a real impact while working from the comfort of your home.

Qualificações

• Proven experience in digital marketing and strong understanding of channels.
• Creative thinking with a passion for wellness and strong communication skills.

Responsabilidades

• Develop engaging content for digital platforms and manage social media.
• Assist in email campaigns and implement SEO strategies for visibility.

Conhecimentos

Digital Marketing

Content Creation

Social Media Management

Email Marketing

SEO Optimization

Paid Advertising

Analytics and Reporting

Formação académica

Bachelor's degree in Marketing

Bachelor's degree in Communications

Ferramentas

Google Ads

Marketing Analytics Tools

Descrição da oferta de emprego

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Marketing Specialist – Sofia Health

Remote | Full-Time

About Us:

Sofia Health is the fastest-growing marketplace connecting consumers with health and wellness providers. We empower wellness entrepreneurs by providing the tools and visibility they need to grow their business. We are looking for a creative and strategic Marketing Specialist to join our team and help drive engagement, customer acquisition, and brand awareness.

Job Overview:

We are seeking a highly motivated and detail-oriented Digital Marketing Assistant to join our dynamic marketing team. As a Digital Marketing Assistant, you will play a crucial role in implementing and optimizing digital marketing campaigns to drive brand awareness, engagement, and conversions. The ideal candidate will have a passion for wellness, a strong understanding of digital marketing channels, and a creative mindset.

Responsibilities:

1. Content Creation: Develop compelling and engaging content for various digital platforms, including social media, blog posts, email campaigns, and website updates. Collaborate with the creative team to ensure content aligns with the brand voice and resonates with our target audience.
2. Social Media Management: Execute social media strategies to increase brand visibility and engagement. Monitor and analyze social media performance using analytics tools, adjusting strategies as needed.
3. Email Marketing: Assist in the creation and execution of email campaigns to nurture leads, promote products/services, and enhance customer retention. Segment email lists and conduct A/B testing for continuous improvement.
4. SEO Optimization: Support the implementation of SEO strategies to improve the marketplace's online visibility and drive organic traffic. Conduct keyword research and collaborate with the team to optimize website content.
5. Paid Advertising: Assist in managing and optimizing paid advertising campaigns across platforms such as Google Ads and social media channels. Monitor budget allocation, performance metrics, and adjust campaigns to maximize ROI.
6. Analytics and Reporting: Compile and analyze data from various digital marketing channels to provide actionable insights. Prepare regular reports on campaign performance, highlighting key metrics and recommendations for improvement.

Qualifications:

• Bachelor's degree in Marketing, Communications, or a related field.
• Proven experience in digital marketing.
• Knowledge of digital marketing channels, including social media, email, SEO, and paid advertising.
• Familiarity with marketing analytics tools and platforms.
• Strong written and verbal communication skills.
• Creative thinking and a passion for wellness.
• English proficiency