CRM Data Analyst

99; São Paulo; Hybrid; BRL 89,280 - 133,920; Full time

Job summary

A leading technology company in São Paulo is looking for a skilled CRM Data Analyst. This role involves analyzing CRM data, creating dashboards, and collaborating with different teams to enhance user engagement and optimize business processes. The ideal candidate has a degree in a quantitative field, proficiency in SQL, and strong analytical skills. The company offers a hybrid work model and is committed to providing timely and personalized communication strategies.

Qualifications

• Proven experience as a CRM Data Analyst or similar role.
• Strong understanding of customer journeys and data interpretation.
• Intermediate to advanced English is mandatory.
• Ability to manage multiple projects in a fast-paced environment.

Responsibilities

• Extract, clean, transform, and analyze large datasets.
• Develop and maintain dashboards and reports.
• Monitor key CRM metrics and identify areas for improvement.
• Ensure the accuracy and integrity of CRM data.
• Collaborate with various teams to understand their data needs.
• Provide data-driven recommendations for CRM processes.

Skills

Data Extraction & Analysis

Reporting & Visualization

Performance Monitoring

Data Quality & Integrity

Stakeholder Collaboration

Strategic Recommendations

SQL proficiency

Communication skills

Analytical skills

Education

Bachelor's degree in a quantitative field

Tools

SQL

Tableau

Power BI

Looker Studio

Job description

Join to apply for the CRM Data Analyst role at 99

Join to apply for the CRM Data Analyst role at 99

Team Overview

We're looking for a highly skilled and analytical CRM Data Analyst to join our team. This person will be responsible for supporting the design and execution of lifecycle journeys and communication strategies that support the growth of our business, ensuring users receive relevant, personalized, and timely communications. The person will be crucial in transforming our Customer Relationship Management (CRM) data into actionable insights, driving smarter business decisions, boosting customer engagement, and optimizing our efforts.

Role Responsibilities

This role demands a strong blend of technical data analysis expertise, an understanding of customer journeys, and the ability to translate complex data into clear, concise insights for various stakeholders.

Main Responsibilities:

- Data Extraction & Analysis: Extract, clean, transform, and analyze large datasets from our databases. Your analysis will uncover trends and KPIs related to customer behavior, sales cycles, marketing campaign effectiveness, and customer service interactions.

- Reporting & Visualization: Develop and maintain comprehensive dashboards and reports using leading business intelligence tools. These visuals will provide clear, concise, and impactful insights to leadership and other relevant departments.

- Performance Monitoring: Continuously monitor key CRM metrics and KPIs, proactively identifying areas for improvement and opportunities for growth.

- Data Quality & Integrity: Ensure the accuracy, consistency, and integrity of our CRM data through regular audits, data validation processes, and close collaboration with CRM administrators and users.

- Stakeholder Collaboration: Partner with sales, marketing, customer service, and product teams to understand their data needs, offer dedicated analytical support, and translate business questions into analytical frameworks.

- Strategic Recommendations: Provide data-driven recommendations to optimize CRM processes, improve customer segmentation, personalize customer experiences, and enhance overall business performance.

Role Qualifications

Qualifications:

- Bachelor's degree in Data Science, Statistics, Computer Science, Economics, Marketing, or a related quantitative field.

- Proven experience as a CRM Data Analyst, Business Intelligence Analyst, or a similar role with a strong focus on CRM data.

- Expert proficiency in SQL for complex data extraction and manipulation.

- Advanced skills in a business intelligence and data visualization tool such as Tableau, Power BI, or Looker Studio.

- Strong analytical and problem-solving skills, with the ability to interpret complex data and translate it into actionable business insights.

- Excellent communication and presentation skills, capable of effectively conveying complex technical information to non-technical stakeholders.

- Familiarity with marketing automation platforms is a plus.

- Ability to work independently and collaboratively in a fast-paced environment, managing multiple projects simultaneously.

- Intermediate to advanced English is mandatory

-Hybrid 3x2

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Analyst

• Industries

  IT Services and IT Consulting

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