CRM Analyst

VML; Buenos Aires; Híbrido; BRL 30.000 - 60.000; Tempo integral

Resumo da oferta

An innovative agency is seeking a detail-oriented CRM Analyst passionate about email marketing. In this dynamic role, you'll plan and execute impactful CRM campaigns using Salesforce Marketing Cloud, analyze performance data, and collaborate with teams to enhance client strategies. Join a forward-thinking company that values creativity and connection, where your contributions will directly influence marketing success. With a hybrid work approach, you'll enjoy flexibility while working alongside talented professionals in a supportive environment. If you're eager to grow in the digital marketing space, this opportunity is perfect for you.

Qualificações

• 1-2 years of experience in CRM campaign planning and execution.
• Strong interest in continuous learning in digital marketing.

Responsabilidades

• Plan and execute email marketing campaigns tailored to different audiences.
• Monitor campaign performance and analyze behavioral data.
• Communicate effectively with clients and internal teams.

Conhecimentos

CRM campaign planning

Salesforce Marketing Cloud

Email marketing

Communication skills

A/B testing

HTML

AMPscript

Detail-oriented

Ferramentas

Salesforce Marketing Cloud

Other CRM tools

Descrição da oferta de emprego

Who We Are:

At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse.

Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences. Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work.

Who we are looking for

We're looking for a CRM Analyst who is highly organized, detail-oriented, and passionate about email marketing. This person should bring 1-2 years of experience in CRM campaign planning and execution, preferably on Salesforce Marketing Cloud (SFMC). A collaborative mindset, strong communication skills, and a proactive attitude are key to succeeding in this role.

What you'll do

• Plan and execute email marketing campaigns tailored to different audiences and business goals.
• Monitor campaign performance, analyze behavioral data, and deliver insightful reports.
• Communicate effectively with clients and internal teams to define strategies and provide recommendations.
• Implement A/B testing and optimization techniques to improve campaign performance.
• Develop personalized customer journeys aligned with client marketing strategies.
• Ensure campaigns render properly across multiple browsers and devices.
• Contribute to a collaborative team environment with flexibility, responsibility, and problem-solving.

What you'll need

• 1-2 years of experience in CRM campaign planning and execution on Salesforce Marketing Cloud or another CRM tool.
• Excellent communication skills (via email and meetings), both with clients and internal stakeholders.
• Proactive, well-organized, and detail-oriented mindset.
• A collaborative, open attitude and a willingness to work through challenges.
• Basic knowledge of HTML and AMPscript (nice to have, not required).
• A strong interest in continuous learning and growth in the digital marketing space.
• A good eye for detail and campaign quality assurance.
• Advanced English

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

VML is a WPP Agency. For more information, please visit our website, and follow VML on our social channels via Instagram, LinkedIn, and X.

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