Copywriter (Temp Role - 7 months)

The Walt Disney Company; São Paulo; Presencial; BRL 20.000 - 80.000; Tempo integral

Resumo da oferta

Join The Walt Disney Company as a Copywriter in São Paulo, Brazil, where you'll craft compelling marketing campaigns for ESPN and Star+. This role calls for creativity and 5+ years of experience in advertising copywriting, focusing on both audiovisual content and strategic brand communications.

Qualificações

• Minimum 5 years as an advertising copywriter.
• Strong portfolio in audiovisual and campaign copywriting.

Responsabilidades

• Developing 360º marketing campaigns based on diverse creative briefs.
• Creating audiovisual advertising pieces and writing engaging promotional content.

Conhecimentos

Creativity

Persuasive Writing

Content Creation

Digital Marketing

Formação académica

Bachelor’s degree in Advertising

Bachelor’s degree in Marketing

Ferramentas

Word

PowerPoint

Canva

Descrição da oferta de emprego

Job Summary:

BUILD SOMETHING BIGGER THAN YOURSELF

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with segments including Disney Entertainment, ESPN, Disney Parks, and Experiences and Products. From its beginnings as a cartoon studio in the 1920s, Disney has grown into a global entertainment giant, creating stories and experiences cherished worldwide. Operating in over 40 countries, Disney employees and cast members collaborate to deliver entertainment that resonates both universally and locally.

How you will contribute to our magical experience?

We seek a passionate and experienced Copywriter to join our creative marketing team, supporting ESPN and Star+ sports properties. This role involves developing and executing compelling marketing campaigns and audiovisual content to enhance audience engagement and brand awareness across linear and streaming platforms.

The Copywriter will be responsible for:

• Developing 360º marketing campaigns based on diverse creative briefs, supporting brand communication and sports properties.
• Creating audiovisual advertising pieces, including concept development and scriptwriting for promotional spots.
• Writing engaging, persuasive, and clear scripts for on-air and digital promotional content.
• Presenting creative proposals tailored to internal briefing requests in brainstorming and approval meetings.
• Searching for and selecting audiovisual materials from media hubs (such as DIVA) to support editors.
• Collaborating with editors, sound designers, and graphic designers throughout production, offering guidance and creative input.
• Participating in final reviews of promotional materials, providing feedback and approvals.
• Engaging in creative exchanges and brainstorming sessions with other copywriters to foster innovation.

What we need from you to be part of this story:

• Education: Bachelor’s degree in Advertising, Marketing, or a related field.
• Experience: Minimum 5 years as an advertising copywriter.
• Specialization: Strong portfolio in audiovisual and campaign copywriting.
• Technical Skills:
• Understanding of social media platforms and digital marketing.
• Proficiency in Word, PowerPoint, or Canva.
• Basic knowledge of video editing and production workflows.

About The Walt Disney Company (LATAM):

The Walt Disney Company Latin America has been a prominent entertainment presence in the region since the 1940s, beginning with Walt Disney’s visits to Brazil, Argentina, and Peru. Our sixth animated film, “Saludos Amigos,” premiered in Rio de Janeiro in 1942.

About The Walt Disney Company:

As a leading global entertainment enterprise, Disney encompasses segments such as Disney Entertainment, ESPN, and Disney Experiences. From its humble origins in the 1920s, Disney has established a legacy of storytelling and entertainment enjoyed worldwide. Operating in over 40 countries, our team is dedicated to creating experiences that are both universally appealing and locally relevant.

This position is with TWDC Brazil Ltda., part of The Walt Disney Company (LATAM).