Marketing Operations Manager

SAIKOR SECURITY TRAINING AND SERVICES PRIVATE LIMITED; Bahrain; On-site; BHD 12,000 - 18,000; Full time

Job summary

SAIKOR SECURITY TRAINING AND SERVICES PRIVATE LIMITED is seeking a Marketing Operations Manager to optimize our marketing operations, from technology implementation to lead management and conversion strategies. You will guide email campaigns, in-app messaging, and initiatives to improve trial conversions and upsell opportunities.

You will collaborate across departments to drive e-commerce bookings, refine the marketing funnel, and measure impact through reports and experiments.

Qualifications

• BS/MS degree in marketing or related field.
• 5–8 years in digital marketing or e-commerce.
• Experience optimizing landing pages and funnels.
• Strong analytics using GA or Omniture.
• Basic front-end skills (HTML/CSS/JS) preferred.

Responsibilities

• Identify and implement new marketing technologies.
• Lead the integration of marketing automation and CRM systems.
• Manage incoming leads and coordinate handoff to sales.
• Plan and execute strategies to improve trial and upsell conversion rates.
• Design, build, and maintain reports on e-commerce activity.
• Execute and measure conversion tests and experiments.
• Collaborate with internal teams to optimize landing pages and marketing funnels.
• Evaluate customer experience across multiple channels and touchpoints.
• Optimize user funnels and instrument conversion points.
• Evaluate emerging technologies for potential adoption.

Skills

Marketing automation

CRM systems

Lead management

A/B testing

Web analytics

Education

Bachelor's/Master's degree in marketing or related field

Tools

Google Analytics

Omniture

HTML/CSS/JavaScript basics

Job description

Were seeking a Marketing Operations Manager to join our rapidly growing team. In this role, youll spearhead the optimization of our marketing operations, from technology implementation to lead management and conversion strategies. Your expertise will guide the planning and execution of email campaigns, in-app messaging, and other initiatives aimed at improving trial and upsell conversions. Collaborating across departments, youll drive e-commerce bookings and refine our marketing funnel. If youre ambitious, results-driven, and ready to impact our marketing efficiency directly, wed love to hear from you.

Responsibilities

• Identify and implement new marketing technologies.
• Lead the integration of marketing automation and CRM systems.
• Manage incoming leads and coordinate handoff to sales.
• Plan and execute strategies to improve trial and upsell conversion rates.
• Design, build, and maintain reports on e-commerce activity.
• Execute and measure conversion tests and experiments.
• Collaborate with internal teams to optimize landing pages and marketing funnels.
• Evaluate customer experience across multiple channels and touchpoints.
• Optimize user funnels and instrument conversion points.
• Evaluate emerging technologies for potential adoption.

Requirements And Skills

• BS/MS degree in finance, economics, mathematics, science, marketing, or a related field.
• 5-8 years of experience in digital marketing or e-commerce.
• Experience optimizing landing pages and user funnels.
• Solid knowledge of website analytics tools (e.g., Google Analytics, Omniture).
• Working knowledge of HTML, CSS, and JavaScript development preferred.
• Up-to-date with the latest trends and best practices in online marketing and measurement.