Coordinator of Social Media and Content Creator

American University of Bahrain (AUBH); Riffa2; On-site; BHD 10,000 - 17,000; Full time

Job summary

American University of Bahrain (AUBH) is seeking a dynamic Social Media Content Specialist to manage its channels, plan a monthly calendar, and produce engaging multimedia content capturing student life, programs, and campus events.

You will shoot and edit photos and videos, publish live event coverage, and stay ahead of social media trends. The role requires collaboration with the Marketing team and a keen eye for compelling storytelling in both English and Arabic.

Qualifications

• Bachelor’s degree in Marketing, Communications, PR, or related field is required.

Responsibilities

• Manage university social media accounts and develop a monthly content calendar.
• Generate creative ideas for TikTok, Instagram Reels, Stories, and other platforms.
• Capture high-quality photos and videos of students, campus life, and events.
• Edit short-form videos and produce engaging social media content.
• Publish Instagram Stories and provide live coverage of events.
• Monitor trends to boost engagement.
• Coordinate with Marketing to align content with campaigns.

Skills

Photography

Short-form video editing

Content planning

Creativity

Communication

Writing (Arabic & English)

Data interpretation

Collaboration & teamwork

Independent work

Education

Bachelor’s degree in Marketing, Communications or PR

Professional certification desirable

Fresh graduates encouraged

Tools

CapCut

Adobe Premiere Pro

Job description

Job Overview

Responsible for managing AUBH's social media accounts and creating engaging content that showcases the university, student life, academic programs, and campus activities. The role involves content planning, photography, video production, and keeping up with social media trends to strengthen the university's online presence.

Duties and Responsibilities

• Manage AUBH's social media accounts and develop a monthly content calendar
• Generate creative content ideas for TikTok, Instagram Reels, Stories, and other platforms
• Capture high-quality photographs and videos of students, campus life, and university events
• Edit short-form videos and produce engaging social media content
• Create and publish Instagram Stories and provide live coverage of events and activities
• Monitor social media trends and identify opportunities to increase engagement
• Coordinate with the Marketing team to align content with campaigns and university priorities

Requirements

Qualifications and Experience Required

• Bachelor's degree in Marketing, Communication, Public Relations, or related field
• Professional certification in a related field is desirable
• Fresh Graduates are encouraged to apply

Skills and Competencies Required

• Strong photography skills are a must
• Ability to shoot and edit short-form videos using tools such as CapCut or Adobe Premiere Pro
• Good understanding of Instagram, TikTok, and current social media trends
• Creative, proactive, and organized, with strong communication skills
• A portfolio showcasing photography, video editing, or social media content is an advantage
• Excellent writing and editing skills in Arabic and English
• Ability to analyze and interpret data
• Interpersonal and teamwork skills
• Ability to work independently