Senior Insights Consultant: Brand Health & Campaign Impact

NielsenIQ

Vlaams-Brabant

Hybrid

EUR 54,000 - 60,000

Full time

14 days+

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Benefits offered by this job

Hybrid work options
Dynamic work environment
Flexible working hours
Hybrid onboarding and training
Learning platforms access
Staff and team events
13th monthly payment

Job summary

NielsenIQ is seeking a Senior Insights Consultant to help leading brands answer questions on brand health, campaign effectiveness and growth opportunities. You will act as a trusted advisor to major clients, focusing on consulting and storytelling with dedicated teams handling survey programming and data processing.

You will translate business challenges into research objectives, lead Brand Health Tracking discussions, and present insights to senior audiences.

Qualifications

  • 4+ years of experience in consumer insights, market research, brand tracking or campaign measurement.
  • Strong quantitative research expertise with ability to connect data to business outcomes.
  • Excellent storytelling, presentation and stakeholder management skills.

Responsibilities

  • Build strong relationships with client stakeholders and become a trusted advisor.
  • Translate business challenges into research objectives and actionable recommendations.
  • Lead discussions around Brand Health Tracking, Brand Equity and Campaign Effectiveness programmes.
  • Guide research projects from brief to debrief while coordinating internal expert teams.
  • Present insights and strategic recommendations to senior audiences.
  • Transform data into clear business actions and growth opportunities.
  • Driving impact for the client, and demonstrating the value of NIQ’s contribution

Skills

Consumer insights
Market research
Brand tracking
Campaign measurement
Quantitative research
Data-driven storytelling
Stakeholder management
Dutch
English
French advantageous

Job description

NielsenIQ is seeking a Senior Insights Consultant to help leading brands answer questions on brand health, campaign effectiveness and growth opportunities. You will act as a trusted advisor to major clients, focusing on consulting and storytelling with dedicated teams handling survey programming and data processing.

You will translate business challenges into research objectives, lead Brand Health Tracking discussions, and present insights to senior audiences.

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