Strategic Qualitative Brand Research Lead

Ipsos; Gent; Hybride; EUR 60 000 - 90 000; Plein temps

Avantages offerts par ce poste

28 vacation days

2 paid volunteer days

Hybrid working options

Training opportunities

International exposure

Career path development

Team sports culture

Wellbeing programs

Résumé du poste

Ipsos is seeking a Research Manager to lead qualitative brand work and build international client relationships. You will manage projects from proposal to delivery, turning insights into strategic recommendations that help clients grow their brands.

The role offers a hybrid environment, with opportunities for international exposure and career development. You’ll work with a dynamic team, translating complex findings into clear, engaging client stories, and contributing to business growth through

Qualifications

• 5–7 years of experience in qualitative research, brand consultancy, or strategic insights roles.
• Proven experience managing and growing client relationships; trusted advisor to clients.
• Charismatic, engaging, and able to connect with people.
• Strong communicator and storyteller, able to inspire and convince.
• Analytical rigor combined with creativity and commercial mindset.
• Structured, autonomous, and confident in leading projects and client interactions.
• Fluent in English.

Responsabilités

• Co-develop and lead innovative proposals and pitches from briefs to strategic challenges.
• Design and execute qualitative research projects (discussion guides, moderation, analysis, storytelling).
• Deliver impactful presentations that clients remember and act on.
• Build, nurture, and grow strong client relationships.
• Act as sparring partner for clients, guiding them strategically.

Connaissances

Client relationships

Qualitative research

Strategic storytelling

Proposal & pitches

Public speaking

Project leadership

Description du poste

Ipsos is seeking a Research Manager to lead qualitative brand work and build international client relationships. You will manage projects from proposal to delivery, turning insights into strategic recommendations that help clients grow their brands.

The role offers a hybrid environment, with opportunities for international exposure and career development. You’ll work with a dynamic team, translating complex findings into clear, engaging client stories, and contributing to business growth through