Senior Digital Marketeer

LYNX Beleggen; Gent; On-site; EUR 55,000 - 85,000; Full time

Benefits offered by this job

Flexible working hours

Attractive compensation

Life-long learning opportunities

Extensive benefits package

Team events

Job summary

LYNX Beleggen is seeking an experienced Senior Digital Marketeer in Gent to drive growth through strategic marketing initiatives. This role involves developing marketing strategies that enhance visibility, engagement, and leads. The ideal candidate will bring over 7 years of experience in digital marketing and strong analytical skills, collaborating with teams across various functions.

The position includes flexible working hours and an extensive benefits package, contributing to a supportive and engaging work environment.

Qualifications

• 7+ years of experience in digital marketing, demand generation, or growth marketing.
• Proven ability to drive measurable growth through campaigns and SEO.
• Strong analytical skills and data-driven mindset.

Responsibilities

• Develop marketing strategies that drive awareness, engagement, leads, and account openings.
• Lead and coordinate cross-channel marketing campaigns.
• Analyze campaign performance and drive improvements.

Skills

Digital marketing

Demand generation

Conversion optimization

SEO

Stakeholder management

Analytics

PPC

Customer journeys

Job description

About The Role

We’re looking for an experienced Senior Digital Marketeer to join one of our growth-focused marketing squads. Depending on your expertise and interests, you will either focus on creating demand among new audiences or capturing existing demand through search, AI search, and conversion optimization. In this role, you will combine strategic thinking with hands‑on execution, driving measurable growth across the full marketing funnel. You will work closely with specialists across content, SEO, PPC, analytics, creative, product, and compliance to increase visibility, engagement, leads, and account openings.

What You’ll Do

• Develop and execute marketing strategies that drive awareness, engagement, leads, and account openings
• Advise on the optimal media mix across online and offline channels
• Lead and coordinate cross‑channel marketing campaigns
• Improve visibility across search, AI search, and other high‑intent channels
• Optimize landing pages, conversion funnels, and lead nurturing journeys
• Analyze campaign and funnel performance and translate insights into improvements
• Collaborate with content, creative, SEO, PPC, analytics, and product teams
• Stay ahead of marketing trends and identify new growth opportunities
• Contribute actively to squad planning, prioritization, and strategy

Here’s what we are looking for

• 7+ years of experience in digital marketing, demand generation, performance marketing, or growth marketing
• Proven experience driving measurable growth through campaigns, search, conversion optimization, and funnel improvements
• Strong understanding of SEO, paid media, CRO, lead generation, and customer journeys
• Data‑driven mindset with strong analytical skills
• Strategic thinker who is also comfortable executing hands‑on
• Experience working cross‑functionally in agile environments
• Strong business acumen and stakeholder management skills
• Native Dutch or strong Dutch fluency and excellent English skills

What we offer

• Flexible working hours in the center of Gent
• A friendly team that welcomes you and enjoys participating in team events
• Attractive compensation and participation in our bonus systemYou choose the tools you need (software stack, hardware, office equipment)
• Life‑long learning with a fixed annual training budget
• Free hot and cold drinks and fruit at the office
• Extensive benefits package including pension plan, hospitalization insurance, meal vouchers, and additional holidays
• Summer and/or Christmas party with the whole company
• A unique opportunity to learn more about the stock markets

We’re an equal‑opportunity employer. We welcome applications from all suitably qualified and eligible candidates without attention to gender identity/expression, age, racial, ethnic and cultural background, religion and beliefs, sexual orientation/identity, disability or neurodiversity.