Manager Search & Website

Lynx Beleggen; Oost-Vlaanderen; Sur place; EUR 65 000 - 90 000; Plein temps

Avantages offerts par ce poste

Competitive salary

Flexible working hours

Annual training budget of €2,000

Team outings and social events

Résumé du poste

Lynx Beleggen in Belgium, Oost-Vlaanderen is seeking a Manager Search & Website to join our Marketing team. You will manage a team focusing on website traffic and analysis, while leading the design of future-proof marketing architecture.

The ideal candidate has over 5 years of experience in marketing technology solutions and SEA. We offer a competitive salary, flexible working hours, and an annual training budget. Join us in the vibrant heart of Ghent!

Qualifications

• 5+ years of experience designing and implementing marketing architectures or technology solutions.
• Experienced in leading teams and safeguarding brand identity.
• Hands-on experience with Search Engine Advertising.

Responsabilités

• Coach and mentor SEA specialists to deepen expertise.
• Continuously monitor developments in search technology.
• Design and evolve marketing technology stack.

Connaissances

Search Engine Advertising

Marketing technology stacks

Data governance

Collaboration with stakeholders

Agile methodology

Dutch language proficiency

English communication skills

Description du poste

Overview

We are searching for a ( Dutch Speaking ) Manager Search & Website with a Marketing Architect background to join our Marketing team. This position includes managing a team responsible for website traffic and analysis, while leading the design of a future-proof marketing architecture that supports scalable campaigns and ensures brand consistency.

Responsibilities

• Coach and mentor SEA specialists, focusing on deepening expertise in search strategy, campaign execution, and conversion optimization.
• Experience in SEO.
• Create structures (rituals, playbooks, internal trainings) for exchanging learnings, best practices, and case studies across the chapter and with other squads.
• Continuously monitor developments in search technology, generative AI, and ad platforms, translating these into actionable insights and upskilling opportunities for the chapter.
• Work closely with the Product Manager of the Demand Capture squad (where SEO and SEA specialists will be part of) and the Product Manager of Demand Creation (responsible for awareness and marketing calendar) to ensure alignment of search activities across the customer journey.
• Design and evolve a robust marketing technology stack, integrating marketing automation, CRM, CMS, analytics, and data management tools.
• Create and enforce standards, processes, and best practices for smooth data flow, system interoperability, and campaign efficiency.
• Remove technical and operational barriers to enable marketing teams.
• Evaluate and adopt emerging marketing technologies to future-proof infrastructure.
• Drive automation to increase agility and reduce manual workload.
• Monitor system performance, data quality, and compliance with privacy and security regulations.
• Participate actively in agile ceremonies, roadmap planning, and strategic discussions shaping long-term marketing capabilities.

Qualifications

• 5+ years of experience designing and implementing marketing architectures or technology solutions.
• Experienced in leading teams and safeguarding brand identity.
• As SEA plays a key role in this position, hands-on experience with Search Engine Advertising is essential.
• Knowledge in display, video and Google ads demand gen
• Strong knowledge of marketing technology stacks, including automation, CRM, CMS, analytics, and integrations.
• Skilled at collaborating across technical and marketing stakeholders.
• Proactive in identifying and solving system inefficiencies.
• Knowledgeable in data governance, privacy, and security considerations.
• Comfortable working in agile teams, balancing strategic vision with hands-on execution.
• Native Dutch
• Excellent communication skills in English are essential; German language skills are a plus.

What we offer

• A competitive salary based on experience
• Flexible working hours in the heart of Ghent
• An annual training budget of €2,000, which you can freely allocate to your professional development
• Team outings, social drinks, and an annual weekend trip with the entire LYNX team

We’re an equal-opportunity employer. We welcome applications from all suitably qualified and eligible candidates without attention to gender identity/expression, age, racial, ethnic and cultural background, religion and beliefs, sexual orientation/identity, disability or neurodiversity.