Remote Senior Marketing Ops Leader | Data & Automation

Esko-Graphics BV

Belgique

Remote

EUR 90,000 - 130,000

Full time

5 days ago
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Job summary

Esko-Graphics BV in Europe is seeking a strategic Senior Manager, Marketing Data, Operations & Automation to lead Esko's global marketing operations function. You will manage a global team, define strategies, and own data quality across Salesforce and marketing tech.

The role sits at the intersection of marketing, sales, data, and technology, focusing on data enrichment, analytics, and enterprise automation while aligning with growth and revenue objectives.

Qualifications

  • 8+ years of progressive experience in Marketing Operations, Marketing Automation, Revenue Operations, Data Intelligence, or a related discipline, including 3+ years leading and developing teams.
  • Advanced experience with enterprise CRM and marketing automation environments, including Salesforce and Marketing Cloud Account Engagement (Pardot), together with a strong understanding of CRM data architecture, integrations, data flows, and marketing-to-sales processes.
  • Strong experience in data enrichment and hygiene, data governance, marketing analytics, attribution, funnel analysis, executive reporting, and data visualization.
  • Proven experience leading complex marketing technology implementations, integrations, migrations, and transformation initiatives within B2B organizations.
  • Strong commercial acumen, people leadership, stakeholder management, and communication skills, with the ability to translate complex data and technology challenges into clear business insights and outcomes for senior stakeholders.
  • Bachelor's degree in Marketing, Business, Information Systems, Computer Science, Analytics, or a related field.

Responsibilities

  • Lead, mentor, and develop Esko's global team of six marketing operations, automation, and analytics professionals across multiple time zones, setting clear priorities, governance, standards, and a culture of continuous improvement.
  • Define and execute the global marketing operations, data, analytics, and automation strategy with Marketing, Sales Operations, IT, and leadership, aligning priorities with growth, revenue, and operational objectives.
  • Own marketing and customer data quality, enrichment, normalization, deduplication, governance, and ongoing hygiene across Salesforce and the broader marketing technology ecosystem, establishing standards for reliable targeting, segmentation, reporting, attribution, and decision-making.
  • Lead data orchestration across CRM, marketing automation, digital, enrichment, BI, and integration platforms, improving how data is integrated, transformed, segmented, routed, and activated.
  • Own marketing analytics and executive reporting across pipeline, revenue contribution, funnel and campaign performance, customer acquisition, and marketing efficiency, building scalable dashboards, attribution models, and insights that improve conversion, velocity, and effectiveness.
  • Serve as the senior marketing technology authority for Salesforce and Marketing Cloud Account Engagement (Pardot), owning requirements, architecture, governance, integrations, segmentation, scoring, nurture, campaign and lifecycle management, marketing-to-sales processes, platform modernization, and practical AI applications.

Skills

People leadership
Marketing operations
Salesforce
Marketing Cloud
Data analytics
Data governance
Attribution
Data visualization

Education

Bachelor's degree

Tools

Salesforce
Marketing Cloud
Power BI
Tableau
SQL
RingLead
Clay
Pardot

Job description

Esko-Graphics BV in Europe is seeking a strategic Senior Manager, Marketing Data, Operations & Automation to lead Esko's global marketing operations function. You will manage a global team, define strategies, and own data quality across Salesforce and marketing tech.

The role sits at the intersection of marketing, sales, data, and technology, focusing on data enrichment, analytics, and enterprise automation while aligning with growth and revenue objectives.

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