Medior Digital Marketer — Drive Inbound B2B Leads

24Flow - shop floor management and production scheduling platform; Oost-Vlaanderen; Hybride; EUR 45 000 - 65 000; Plein temps

Avantages offerts par ce poste

Meal vouchers

Group and hospitalization insurance

Laptop, phone & data plan

CAO90 bonus plan

Résumé du poste

24Flow is seeking a hands-on medior digital marketeer who takes full ownership of our digital channels to increase qualified inbound leads. You will manage the marketing engine end-to-end, from website and YouTube optimization to marketing automation, lead nurturing, and partner marketing.

You will monitor performance, identify underperforming areas, and implement improvements with a strong bias toward automation and data-driven decision making.

Qualifications

• 3–5 years of experience in digital marketing or marketing operations.
• Hands-on experience with marketing automation tools (HubSpot, Mailchimp, Pardot).
• Solid knowledge of SEO & GEO, Google Analytics, Semrush, WordPress, RankMath.
• Experience managing a LinkedIn company presence.
• B2B marketing experience in a high-tech software company is a plus.
• Analytical mindset with ability to track, report and improve performance.

Responsabilités

• Owns and optimizes website, YouTube, SEO and GEO efforts, monitoring keywords and issues.
• Sets up and manages outbound email campaigns via marketing automation tools.
• Executes lead nurturing through newsletters and customer communications.
• Manages LinkedIn presence and explores paid opportunities.
• Tracks performance across marketing stack and reacts to trends.
• Tests and implements new marketing tools with focus on automation.
• Improves AppExchange presence for lead generation.
• Supports event marketing and partner marketing activities.

Connaissances

Digital marketing

Marketing operations

Marketing automation

SEO & GEO

Google Analytics

LinkedIn presence

B2B marketing

Analytical mindset

AI tools experimentation

English & Dutch

Outils

HubSpot

Mailchimp

Pardot

Description du poste

24Flow is seeking a hands-on medior digital marketeer who takes full ownership of our digital channels to increase qualified inbound leads. You will manage the marketing engine end-to-end, from website and YouTube optimization to marketing automation, lead nurturing, and partner marketing.

You will monitor performance, identify underperforming areas, and implement improvements with a strong bias toward automation and data-driven decision making.