Hybrid Digital Growth Lead: Strategy, SEO & Lead Gen

Atlas Copco Group; Antwerpen; Hybride; EUR 65 000 - 100 000; Plein temps

Avantages offerts par ce poste

Hybrid work arrangement

Résumé du poste

Atlas Copco Group in Antwerp, Belgium, is seeking a Digital Communication Manager to define and drive the Portable Air Division’s global digital strategy across brands and the full customer journey. You will accelerate growth through world-class digital marketing and communication, leading a team and collaborating with global functions.

The role covers digital strategy, performance marketing, customer experience, data analytics, content strategy, and leadership across the organization.

Qualifications

• Bachelor’s or Master’s degree in Communications, Marketing, Business, or related field.
• Proven experience in digital strategy, marketing, and communications.
• Strong track record in digital transformation and driving business growth.

Responsabilités

• Develop and evolve the digital strategy across the Portable Air Division’s brands and customer journey.
• Lead performance marketing, lead generation, funnel optimization and conversion initiatives.
• Oversee digital ecosystem and ensure integrated customer experiences across touchpoints.
• Analyze data and KPIs to drive strategic decisions and measurable outcomes.
• Lead a team of digital professionals and collaborate with global partners and agencies.

Connaissances

Digital strategy

Lead generation

SEO/SEM

Data analytics

Content strategy

Team leadership

Stakeholder management

B2B marketing

AI awareness

Communication skills

Formation

Bachelor’s/Master’s in Communications

Outils

Marketing automation tools

Description du poste

Atlas Copco Group in Antwerp, Belgium, is seeking a Digital Communication Manager to define and drive the Portable Air Division’s global digital strategy across brands and the full customer journey. You will accelerate growth through world-class digital marketing and communication, leading a team and collaborating with global functions.

The role covers digital strategy, performance marketing, customer experience, data analytics, content strategy, and leadership across the organization.