Segment Marketing Strategist - Digital Campaigns (EMEA/APAC)

TVH Group; Waregem; Hybride; EUR 70 000 - 110 000; Plein temps

Avantages offerts par ce poste

Flexible working hours

20 days holiday + 12 WTR days

TVH Park & facilities

Insurance & lunch vouchers

Training & development

Résumé du poste

TVH Group in Belgium seeks a seasoned digital marketing professional to lead data-driven regional campaigns across EMEA/APAC. You will collaborate with CoEs to design, execute, and optimize always-on initiatives that drive leads, revenue, and customer loyalty, while coaching teams on best practices.

Expect to work in a hybrid, international environment with flexible hours, a strong emphasis on analytics, and opportunities for professional development in a fast-growing, global company.

Qualifications

• Minimum 5 years in data-driven digital marketing, focused on segmentation and audience analysis.
• Experience building and optimizing multi-channel regional campaigns across multiple markets.
• Ability to translate global strategies into region-specific marketing initiatives with measurable impact.

Responsabilités

• Lead end-to-end always-on campaigns for EMEA/APAC with segmentation targets.
• Provide digital marketing advisory and training to regional teams.
• Develop and maintain dashboards and reporting to optimize ROI and performance.

Connaissances

Data-driven marketing

Segmentation & audience analysis

Analytics & dashboards

Stakeholder management

Multi-channel execution

Outils

Mixpanel

Google Analytics

Tableau

CRM tools

Description du poste

TVH Group in Belgium seeks a seasoned digital marketing professional to lead data-driven regional campaigns across EMEA/APAC. You will collaborate with CoEs to design, execute, and optimize always-on initiatives that drive leads, revenue, and customer loyalty, while coaching teams on best practices.

Expect to work in a hybrid, international environment with flexible hours, a strong emphasis on analytics, and opportunities for professional development in a fast-growing, global company.