Growth Engineer

Twikit Inc.; Antwerpen; Sur place; Plein temps

Description du poste

1. Driving Lead Generation & Conversion Optimization

• Develop and automate lead acquisition systems using tools like Pipedrive, LinkedIn, Apollo, and web scraping.
• Optimize landing pages and forms for conversion, using A/B testing to refine messaging and CTA effectiveness.
• Set up and manage outbound email campaigns to targeted prospects, ensuring high deliverability and response rates.
• Analyze Twikit’s ideal customer profiles (ICPs) to find new sources of high-value leads.
• Experiment with paid acquisition channels (Google Ads, LinkedIn Ads) and track ROI.
• Test new marketing copy and positioning to improve engagement and increase response rates.
• Optimize Twikit’s marketing and sales funnel, reducing drop-off at each stage (e.g., improving demo sign-ups, follow-ups).
• Build and maintain marketing and sales dashboards to track lead performance and deal velocity.
• Automate follow-ups and nurture campaigns to engage leads over time and increase close rates.
• Use scraping and APIs to continuously add new qualified leads from relevant industry sources.

4. Growth Hacking & Demand Generation

• Identify and test new lead sources (industry directories, event attendees, LinkedIn Sales Navigator).
• Grow referral and partnership growth loops to bring in more high-quality inbound leads.
• Enhance SEO and content strategy to bring in more organic leads from targeted search queries.
• Leverage case studies and customer success stories to drive credibility and engagement.

What we’re looking for

Required Skills

• Independent and solution-oriented thinking.
• Strong analytical mindset with a data-driven approach to problem-solving.
• Experience with lead generation tools like LinkedIn Sales Navigator, Apollo, or Pipedrive.
• Knowledge of CRM integration, automation tools, and email marketing best practices.
• General object-oriented programming skills and familiarity with automation scripting.

Skills That Will Come in Handy

• Experience with SEO, paid media, and digital marketing analytics.
• Knowledge of scraping, APIs, and workflow automation.

What You Can Expect from Twikit

• At Twikit, we are building the future of visual commerce and on-demand manufacturing. As an international scale-up, we offer an inspiring and challenging position in a fast-paced, innovative environment. You’ll be part of a talented team that values initiative, teamwork, openness, and self-development.
• Work with global, well-known clients
• An iconic workspace in the vibrant city center of Antwerp, easily accessible by car and public transportation
• Flexible working hours, with remote work as a standard option
• Transportation costs reimbursement
• Meal cheques and eco-cheques
• Weekly drinks at the office every Friday at 4 PM
• Best-in-class insurance (DKV and Alan)
• Referral bonuses for bringing in new talent.