Global Brand & Product Strategy Manager

Sandoz; Machelen; Sur place; EUR 80 000 - 120 000; Plein temps

Résumé du poste

Sandoz in Belgium seeks a Local/Global Brand Manager to define product strategy aligned with global marketing and local management. The role develops and executes tactical plans to grow the brand within assigned territory.

Responsibilities include leading integrated brand teams, managing promotional activities, monitoring budgets, and collaborating with marketing and medical teams to tailor activities to patient needs and disease areas.

Qualifications

• Cross Cultural Experience.
• Project Management.
• Operations Management and Execution.

Responsabilités

• Prepares content of Integrated Brand Teams and Launch Teams.
• Responsible for execution, monitoring and analysis of the agreed tactical plans in order to ensure the growth of the brand(s) -Lead the development of promotional activities in line with internal SOPs and Code of Conduct guidelines.
• Monitor and control brand budgets, forecasts and expenses and assess the marketing mix of the product to evaluate cost effectiveness and results.
• Identifies area market insights and opportunity via customer interactions -Executes central marketing activities as well as regional initiated marketing activities -Monitors product performance and external environment using appropriate tools and taking corrective action if required to meet business objectives -Collaborate with Marketing and Medical teams to maximize activities: -Scout centers, KOLs and OLs by disease within assigned territory -Identify specific needs for each segment of patients and the implications of the disease for each of them within assigned territory

Connaissances

English

Brand strategy

Marketing strategy

Cross-Functional Collaboration

Commercial Excellence

Product Lifecycle Management (PLM)

Product Marketing

Product Strategy

Stakeholder Engagement

Stakeholder Management

Strategic Partnerships

Negotiation Skills

Operational Excellence

Agility

Asset Management

Digital Marketing

Healthcare Sector Understanding

Prioritized Disease Areas Expertise

Market Insights

Experience in Marketing Programs

Description du poste

Sandoz in Belgium seeks a Local/Global Brand Manager to define product strategy aligned with global marketing and local management. The role develops and executes tactical plans to grow the brand within assigned territory.

Responsibilities include leading integrated brand teams, managing promotional activities, monitoring budgets, and collaborating with marketing and medical teams to tailor activities to patient needs and disease areas.