Director Global Retail Excellence

Cartamundi; Belgique; Hybrid; EUR 120,000 - 180,000; Full time

Benefits offered by this job

Equal opportunity employer

Job summary

Cartamundi, headquartered in Belgium, seeks a Director, Global Retail Excellence to build a world‑class commercial operating system that drives profitable growth across retail channels worldwide.

You will lead CRM governance, analytics, dashboards, and global capability programs while partnering with Sales, Marketing, Finance and Strategy to optimize revenue growth management and customer profitability.

Qualifications

• 10+ years in commercial leadership, sales excellence, customer development, category management, or revenue growth management.
• Experience with major retail customers (e.g., Walmart, Target, Costco or European equivalents).
• Experience building commercial processes, playbooks, and capability programs at scale.

Responsibilities

• Establish global standards for Joint Business Planning, account management, customer segmentation, commercial reviews, and execution excellence.
• Own CRM governance, commercial analytics, customer dashboards, and performance reporting standards.
• Lead the Commercial Excellence Academy and capability-building programs across all regions.
• Own the Global Retail Commercial Excellence agenda and roadmap.
• Develop channel playbooks for mass retail, specialty retail, travel retail, hospitality, cruise, museum, lifestyle, and other growth channels.
• Partner with Sales, Marketing, Finance, and Strategy to improve revenue growth management, trade investment effectiveness, and customer profitability.
• Identify, codify, and scale best practices globally.
• Act as the global thought leader for commercial excellence.
• Influence senior leaders across a matrix organization without direct authority.
• Challenge existing ways of working and drive continuous improvement.
• Translate strategy into practical tools and execution frameworks.
• Create a culture of accountability, capability development, and customer obsession.

Skills

Commercial leadership

Sales excellence

Customer development

Category management

Revenue growth management

Tools

CRM

Analytics

Dashboards

Job description

Cartamundi is the worldwide leader in “play” solutions, such as playing cards, card & board games, and collectibles & trading card games. Its team of nearly 3,000 people is united in providing every person the possibility to “Live Different, Play Different.” To achieve this, the family-owned company, headquartered in Belgium, operates a global network of design and sales offices and manufacturing facilities, stretching from the US, over Latin America and Europe, to Japan.

The company houses a global brand portfolio that includes a suite of heritage brands such as Bicycle®, Bee®, Copag®, Shuffle® and many locally loved brands. At the same time, Cartamundi is a trusted manufacturing and distribution solutions partner for leading toy and entertainment companies.

Given the Cartamundi printing presses have been running since 1765, the company draws on a rich tradition, whilst at the same time stimulating innovation in digital and hybrid experiences to stay relevant today and tomorrow.

Cartamundi pursues a strategy of sustainable and profitable growth whilst preserving our planet and the company in excellent condition for generations to come.

The Director, Global Retail Excellence is responsible for building and embedding a world-class commercial operating system that accelerates profitable growth across retail channels globally. The role drives excellence in customer planning, channel strategy, commercial capabilities, revenue growth management, CRM, and best-practice deployment. Working across regions, the Director ensures consistent execution with major retailers, specialty accounts, customers, and emerging channels while enabling local teams to win in their markets.

Key Accountabilities

• Establish global standards for Joint Business Planning, account management, customer segmentation, commercial reviews, and execution excellence.
• Own CRM governance, commercial analytics, customer dashboards, and performance reporting standards.
• Lead the Commercial Excellence Academy and capability-building programs across all regions.
• Own the Global Retail Commercial Excellence agenda and roadmap.
• Develop channel playbooks for mass retail, specialty retail, travel retail, hospitality, cruise, museum, lifestyle, and other growth channels.
• Partner with Sales, Marketing, Finance, and Strategy to improve revenue growth management, trade investment effectiveness, and customer profitability.
• Identify, codify, and scale best practices globally.
• Act as the global thought leader for commercial excellence.
• Influence senior leaders across a matrix organization without direct authority.
• Challenge existing ways of working and drive continuous improvement.
• Translate strategy into practical tools and execution frameworks.
• Create a culture of accountability, capability development, and customer obsession.

Critical Experience

• 10+ years in commercial leadership, sales excellence, customer development, category management, or revenue growth management.
• Experience working with major retail customers such as Walmart, Target, Costco or European equivalents such as REWE, Tesco or Auchan an specialty retail partners.
• Experience building commercial processes, playbooks, and capability programs at scale.
• Strong analytical, financial, and customer-management skills.
• Experience operating in a global and highly matrixed organization.

Success Measures

• Growth from emerging channels
• Customer profitability improvement
• CRM adoption and data quality
• Quality of Joint Business Plans
• Adoption of global standards and best practices

Mission

Build the capabilities, standards, tools, and channel playbooks that enable Cartamundi to win consistently across retail, unlock new routes-to-market, and create sustainable commercial advantage globally.

Cartamundiis an equal opportunity employer. We are committed to providing fair and inclusive employment opportunities. We do not discriminateon the basis ofsex, gender identity or expression, sexual orientation, race or ethnic origin, colour, religion or belief, age, disability, national or social origin, marital or family status, genetic or health information, veteran or military status, or any other characteristic protected by applicable law.