Digital Marketing Manager

Atlas Copco Group; Antwerpen; Hybride; EUR 70 000 - 100 000; Plein temps

Avantages offerts par ce poste

International environment

Swedish values culture

Flexible work-life balance

Onboarding program with guidance

Résumé du poste

Atlas Copco Group is seeking a Digital Marketing Manager to shape and execute a comprehensive strategy for Marketing Automation and Conversational Marketing within the Power Technique Business Area. You will lead a team, partner with the Digital Customer Journey Manager, and drive adoption of new capabilities across Customer Centers and Divisional Teams.

You will work closely with PT IT and use Agile practices to define KPIs, manage budgets, and deliver measurable impact across the business.

Qualifications

• 5+ years of experience in digital marketing or related field.
• Excellent ability to align across divisions, centers, and IT.
• Strong project and stakeholder management skills.
• Active listening and translating feedback into strategic actions.

Responsabilités

• Define and implement short-, mid-, and long-term digital marketing strategy.
• Lead a team of experts and act as project lead for initiatives.
• Collaborate with PT IT using Agile DevOps practices and set KPIs.

Connaissances

Digital marketing

Stakeholder management

Project management

Team leadership

Marketing automation

Conversational marketing

Description du poste

Your role

As a Digital Marketing Manager at Atlas Copco Group, your mission will be to shape and implement a comprehensive strategy for Marketing Automation and Conversational Marketing within the Power Technique Business Area.

Reporting directly to the Digital Customer Journey Manager, your leadership will play a pivotal role in steering our marketing efforts to new heights.

You will define and implement the short-, medium-, and long-term strategy for Marketing Automation and Conversational Marketing, while leading a team of experts and acting as project lead for related initiatives. By collecting feedback from stakeholders and translating it into actionable processes and functionalities, you will ensure our solutions continue to evolve in line with business needs.

Working closely with PT IT, you will collaborate in an Agile way using DevOps boards, setting priorities and ensuring the progress of projects. You will define KPIs and success metrics, manage the budget transparently, and monitor the overall impact of initiatives across the business.

A key part of the role is aligning and collaborating with stakeholders across Customer Centers, Divisional Teams, and PT IT. You will inspire and support business stakeholders with innovative ideas and help drive adoption of new capabilities and ways of working.

In addition, you will focus on building and strengthening your team by defining clear roles and responsibilities, creating an environment where people can grow and thrive.

You will work closely with the broader Digital Customer Experience (DCX) team to deliver engaging customer experiences and support the continued digital growth of the Power Technique Business Area.

To succeed, you will need

At Atlas Copco Group, our slogan for various positions is "hire for attitude & train for skill". We train you for these positions through on-the-job-training. Do you only partly meet the profile as outlined below? No problem! We still encourage you to apply and take this opportunity. Who knows, on-the-job-training may be available for you for this position.

Qualifications

• You have 5 - 10 years of experience in digital marketing or a closely related field.
• You are a strong bridge builder who aligns easily across divisions, customer centers, and with the IT department
• You have excellent project and stakeholder management skills
• You listen actively, gather feedback, and translate it into strategic actions. You implement this strategy and follow up on KPI's and accountibility in your team.
• You understand Marketing Automation and Conversational Marketing conceptually and can manage your team members to take it on functionally
• You are comfortable leading and coaching your team

Benefits

• At Atlas Copco Group you will join an international and diverse environment with specialists from different disciplines.
• Our culture is rooted in Swedish values, which includes a family feeling, respect and diversity.
• We invest in our employees' development and well-being.
• We provide a flexible work-life balance.
• With our inclusive and caring environment, you get the support and inspiration you need to grow. Here, your ideas are embraced, and you never stop learning.
• You will have a comprehensive onboarding program, including guidance by a personal godmother/godfather.
• You will also have access to global job opportunities, as part of the Atlas Copco Group.
• We offer an interesting compensation and benefits package, including health insurance, paid leave and retirement benefits.

Job location

This role offers a hybrid working arrangement, allowing you to split your time between working remotely from home and being on-site at our Portable Air, Atlas Copco Airpower offices in Antwerp, Belgium (BE).

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