Brand Manager, Benelux – Campaigns & Growth (Hybrid)

Henkel; Brussel Hoofdstad; Hybrid; EUR 38,000 - 56,000; Full time

Benefits offered by this job

Flexible/hybrid work model

Growth opportunities in Benelux

Health and wellbeing programs

Employee Share Plan

Travel allowance

Meal vouchers

Entertainment allowance

Job summary

Henkel is seeking a Junior Brand Manager BNL for Schwarzkopf Professional to bring leading haircare brands to life across Belgium, the Netherlands and Luxembourg. You will support brand strategy development, product launches, campaigns and salon activations with sales, education and regional teams.

You'll translate global strategies into local plans, develop promotions and POS materials, coordinate digital and offline activities, and help create engaging brand experiences for professional

Qualifications

• Bachelor's or Master's degree in Marketing, Business Administration, or a related field.
• 1-3 years of experience in brand management, marketing, or FMCG; internships count.

Responsibilities

• Translate global brand strategies into Benelux go-to-market plans, campaigns, launches and activations.
• Develop promotions, POS materials, newsletters and activations for professional salon partners.
• Coordinate digital and offline activities, ensuring premium brand presentation across channels.
• Organize and execute brand events and customer experiences.
• Collaborate with Sales, Education, Digital, agencies and regional teams to deliver on time and to a high standard.
• Create market-relevant content for launches and promotions and prepare analyses for stakeholders.

Skills

English fluency

Dutch fluency

French helpful

Creative thinking

Collaborative communication

Multi-project management

Education

Marketing/Business Admin degree

Job description

Henkel is seeking a Junior Brand Manager BNL for Schwarzkopf Professional to bring leading haircare brands to life across Belgium, the Netherlands and Luxembourg. You will support brand strategy development, product launches, campaigns and salon activations with sales, education and regional teams.

You'll translate global strategies into local plans, develop promotions and POS materials, coordinate digital and offline activities, and help create engaging brand experiences for professional