Brand Growth Coordinator – Benelux & Salon Partnerships

Henkel Corporation; Brussel Hoofdstad; On-site; EUR 40,000 - 60,000; Full time

Job summary

Henkel Corporation is seeking a Junior Brand Manager BNL for Schwarzkopf Professional to bring one of the world’s most influential professional haircare brands to life across Belgium, the Netherlands, and Luxembourg. You will support the development and execution of brand strategies, product launches, campaigns, and salon activations that strengthen brand equity and accelerate growth in the Benelux region.

Working with Sales, Education, Digital, and regional teams, you will translate global

Responsibilities

• Support the translation of global brand strategies into strong Benelux go-to-market plans, campaigns, product launches, and 360° activations.
• Help develop promotions, point-of-sale materials, newsletters, and engaging activations tailored to professional salon partners.
• Coordinate digital and offline activities, ensuring consistent and premium brand presentation across channels and touchpoints.
• Support the concept development, organization, and execution of brand events and customer experiences.
• Collaborate closely with Sales, Education, Digital, Consumer Brands, agencies, and regional teams to deliver projects on time and to a high standard.
• Adapt and create market-relevant content and communication materials for launches and promotional activities.
• Prepare presentations, reports, and analyses that help internal stakeholders monitor activities and identify opportunities for growth.

Job description

Henkel Corporation is seeking a Junior Brand Manager BNL for Schwarzkopf Professional to bring one of the world’s most influential professional haircare brands to life across Belgium, the Netherlands, and Luxembourg. You will support the development and execution of brand strategies, product launches, campaigns, and salon activations that strengthen brand equity and accelerate growth in the Benelux region.

Working with Sales, Education, Digital, and regional teams, you will translate global