Social Media Manager

We-Are-Social; Sydney; On-site; AUD 60,000 - 85,000; Full time

Job summary

We Are Social is seeking a Social Media Manager in Sydney to drive fast-paced, always-on content for key clients. You’ll own daily outputs that keep brands at the center of conversations, combining native platform insight with high-energy storytelling.

You’ll spot trends in real time, shoot content on location, and shepherd ideas from concept to publication. The ideal candidate has 3–5 years in social/editorial work and a strong creator portfolio.

Qualifications

• 3–5 years in a social, editorial, or agency environment.
• Portfolio showing content that resonates on social platforms.
• Proficient with mobile editing tools such as CapCut/Canva.

Responsibilities

• Script, shoot, and edit short-form video (TikTok, Reels, Shorts) and stills.
• Spot emerging trends and turn them into brand-relevant content.
• Lead ideas from brainstorm to client approval and publish.
• Shoot on location at live events and brand moments.

Skills

Video editing

Social storytelling

Trend spotting

Content creation

Education

AWARD School training

Tools

CapCut

Canva

Job description

About the Job

We're looking for a Social Media Manager to be the engine behind some of the key clients at We Are Social. You'll be the person who makes it live, breathe and cut through online. You'll primarily own the fast-paced, daily "always-on" content that keeps the brand in the middle of the conversation.

You genuinely live on the timeline, natively understand social platforms, and know how online subcultures tick (bonus points if you’re across beautytok)

What You’ll Be Doing

• You’ll be single-handedly scripting, shooting, and editing short-form video (TikToks, Reels, Shorts) and stills that actually stop people from scrolling. You’re comfortable being behind the camera (and occasionally in front of it if a bit calls for it).
• You'll spot emerging trends, audio loops, and cultural shifts in real-time and turn them into brand-relevant, entertaining content before the internet moves on.
• Take your ideas from a chaotic brainstorm to a clean presentation deck, all the way through client approval, final mobile edit, and hitting 'Publish'.
• Getting out from behind the desk. There's real scope to shoot on location at live events, activations and brand moments

Who You Are

• You instinctively know why a video blows up on TikTok, why a photo carousels on Insta, and why other things flop. You "get" the unwritten rules of social.
• Your personal feed, portfolio, or creator account proves you know how to make content that resonates on the internet.
• You have 3–5 years of experience (we care more about your taste and your output than your years on paper) in a social, editorial, or agency environment, or you’ve built a dedicated personal creator channel from scratch.
• You are proficient with mobile editing tools (CapCut, Canva, etc.), you move fast, and you’re a true "maker" who doesn't need a massive crew to get a great video shot.

Read this first: this is a concept-led role. We're hiring for ideas, not just edits. You'll be cracking platform-native concepts from a blank page; the making is how they come to life, not the job itself. AWARD School (or equivalent conceptual training) is a must. If your reel is beautifully cut but the ideas underneath are thin, this isn't the one.

Who We Are: We Are Social

We are a global, socially-led creative agency. With 1,200 people across 19 offices and four continents, we help global brands shape culture rather than just react to it. We make ideas worth talking about by deeply understanding online communities, subcultures, and human behavior.

We love diversity of thought and experience. We actively welcome unique voices, comedians, bedroom creators, and talents that haven't always felt embraced by traditional advertising.