Social & Influencer Account Executive

Publicis; Sydney; On-site; AUD 70,000 - 95,000; Full time

Benefits offered by this job

Wholeself program (wellbeing)

Publicis Liberté flexibility — work on

Global Marcel AI Platform access

Marcel Classes learning platform

Career Conversations program

Diversity & Inclusion initiatives

Birthday leave

Work Your World travel flexibility

Parental leave policies

Job summary

Herd MSL in Sydney seeks a Social & Influencer Account Executive to support influencer and social campaigns across paid, owned and earned channels. You’ll assist with talent sourcing, outreach, briefing, content approvals and reporting for platforms including TikTok, Meta, YouTube and emerging channels.

You’ll work day-to-day with talent, clients and internal teams to ensure campaigns run on time and to a high standard, contributing to culture-forward work within Publicis Groupe ANZ.

Qualifications

• 12+ months of experience managing social and influencer campaigns (ideally in an agency)
• Experience with Facebook, Instagram and TikTok
• Strong interest in cultural trends
• Familiar with the Australian influencer landscape

Responsibilities

• Support the day-to-day delivery of influencer and social campaigns across multiple clients, ensuring timelines and deliverables are met.
• Assist with talent research, sourcing and vetting aligned to campaign briefs and brand requirements
• Assist with development of content calendars aligned to client strategies, including content, captions, and scheduling of content
• Manage outreach, negotiation support and comms with talent and talent managers
• Coordinate briefing, content approvals and feedback between clients, talent and internal teams
• Track campaign budgets, deliverables and timelines to ensure smooth execution
• Support reporting and performance tracking, helping to pull together insights and results
• Work closely with Social, Content, Strategy and Media teams to deliver integrated campaigns

Skills

Social campaigns

Influencer campaigns

Facebook

Instagram

TikTok

Cultural trends

Australian influencer landscape

Job description

4mo ago , from Advertising Industry Careers

Company DescriptionHerd MSL represents one of Australia’s largest and most-awarded agency groups, and part of Publicis Groupe ANZ and global PR network MSL. With more than 25 years in market, we’ve delivered award-winning work across PR, social and influencer – including a Finalist for B&T Creator Agency of the Year.

Our social and content offering has been growing significantly as we partner with brands who want to be in it, not around it - showing up in culture, creating noise and staying relevant. We move fast, keeping pace with trends, launches and moments as they happen. OverviewWe are seeking a Social & Influencer Account Executive to join our team.

This role involves supporting the delivery of influencer and social campaigns across paid, owned and earned channels, ensuring work is executed efficiently, on time and to a high standard. You will play a key role in bringing campaigns to life day-to-day: supporting talent sourcing, outreach, briefing, content approvals and reporting across platforms including TikTok, Meta, YouTube and emerging channels.

Responsibilities

• Support the day-to-day delivery of influencer and social campaigns across multiple clients, ensuring timelines and deliverables are met.
• Assist with talent research, sourcing and vetting aligned to campaign briefs and brand requirements
• Assist with development of content calendars aligned to client strategies, including content, captions, and scheduling of content.
• Manage outreach, negotiation support and comms with talent and talent managers.
• Coordinate briefing, content approvals and feedback between clients, talent and internal teams
• Track campaign budgets, deliverables and timelines to ensure smooth execution.
• Support reporting and performance tracking, helping to pull together insights and results
• Works closely with Social, Content, Strategy and Media teams to deliver integrated campaigns

Qualifications

• At least 12 months of experience managing social and influencer campaigns (ideally in an agency environment)
• Proven expertise working with various social platforms, including Facebook, Instagram and TikTok.
• Strong interest in cultural trends
• Familiar with the Australian influencer landscape.

Additional InformationPublicis Groupe benefits: Be a part of the Publicis Groupe family, recent winner of the Employer of Choice Awards and one of the world's most progressive and dynamic modern communications businesses. You can learn more about us at www.publicisgroupeanz.com.

• Enjoy all the perks that come with our network offering:A comprehensive Wholeself program supporting physical, mindful, and financial wellbeing.
• A creative, lively, and rewarding office environment where people love working with each other, supported by our Publicis Liberté flexibility approach — "working your way with us."
• Access to our Global AI Platform Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network.
• Extensive Learning & Development opportunities including more than 15,000 learning programs via our online learning platform, Marcel Classes. A culture of open feedback and support to reach your goals through our Career Conversations program. A committed Diversity, Equality, and Inclusion strategy driven through our Viva Women, Égalité, enABLE, EmbRACE, and Écologique committees.
• Leave benefits including Birthday Leave, Flexible Public Holidays, and an additional 5 days of leave after 2 years of service. Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year.
• Parental leave policy with up to 18 weeks based on tenure, paid primary carer leave, secondary carer swap, and Cub Care leave. Access to counsellors, psychologists, and professionals through Sonder, an all-in-one digital wellbeing technology platform designed to support psychological, medical & safety needs. A workplace that stands together to provide a more open, supportive, and recovery-forward culture for all employees with life-threatening illnesses.
• Read more about our Working With Cancer Pledge: https://workingwithcancerpledge.com/Proud partners of Diversity Council Australia, Pride in Diversity, Family Friendly Workplaces, Supply Nation, and the Australian Disability Network.

Diversity. Inclusion. Equity.

More than just words; these are part of our DNA. At Publicis Groupe, we are committed to the inclusion and recognition of all people regardless of race, age, culture, ability, ethnicity, gender identity or expression, sexual orientation, marital status, and religious affiliation. We believe that to deliver the best solutions to our clients, our people need to reflect the diverse communities in which our clients operate.

We value diversity and the skills, knowledge, and experience that difference brings to our culture and solutions. Uniqueness is powerful; without it, we wouldn't be where we are today. So be you — we like it that way.

We are committed to providing reasonable adjustments for people with disability or those that require additional support throughout the application process. If you need any assistance or adjustments, please contact us via ***********@publicisgroupe.com; your personal information will be kept confidential.