Social-First Account Lead

Andersen Studios; Melbourne; On-site; AUD 90,000 - 120,000; Full time

Job summary

Andersen Studios is seeking a social-first Account Manager who lives and breathes social, understands brands and knows how to turn strategy into standout content and campaigns. You’ll lead day-to-day client relationships, drive social and campaign strategy, and work with our creative and production teams to deliver exceptional work.

This role requires quick thinking, fast execution, strong creative instincts and the ability to manage everything from always-on social to integrated brand campaigns

Qualifications

• Experience in a creative, social or digital agency.
• Deep knowledge of social media and platform trends.
• Ability to translate brand positioning into social content.

Responsibilities

• Own day-to-day client relationships and provide proactive strategic direction.
• Develop and execute social-first strategies grounded in brand objectives.
• Lead campaigns from strategy through production, delivery and reporting.
• Collaborate with strategy, creative and production teams to craft relevant content.
• Analyse social performance and translate insights into actionable recommendations.
• Manage multiple accounts, timelines and budgets with pace and accuracy.
• Proactively bring new ideas and opportunities to clients and pitches.

Skills

Account management

Social media

Brand strategy

Creative judgement

Organised

Communication

Commercial mindset

Strategy execution

Campaign delivery

Job description

Andersen Studios is a creative studio building brands through strategy, storytelling and content that cuts through. We work across brand, social, content, campaigns and production, bringing together creative thinking and commercial impact to create work that connects. We're a fast-moving, collaborative team that values creativity, initiative and people who genuinely care about the work they produce.

The Role

About Andersen

Andersen Studios is a creative studio building brands through strategy, storytelling and content that cuts through. We work across brand, social, content, campaigns and production, bringing together creative thinking and commercial impact to create work that connects. We're a fast-moving, collaborative team that values creativity, initiative and people who genuinely care about the work they produce.

The Role

We're looking for a social-first Account Manager who lives and breathes social, understands brands and knows how to turn strategy into standout content and campaigns.

You'll lead day-to-day client relationships, drive social and campaign strategy, and work closely with our creative and production teams to deliver exceptional work.

This role needs someone who thinks quickly, moves fast, has strong creative instincts and can confidently manage everything from always-on social to integrated brand campaigns.

Key Responsibilities

• Client Leadership: Own day-to-day client relationships, providing proactive advice, strategic direction and exceptional service.
• Social & Brand Strategy: Develop and execute social-first strategies grounded in brand positioning, audience insights, platform trends and commercial objectives.
• Campaign Management: Lead projects from strategy and creative briefing through to production, execution and reporting.
• Creative Collaboration: Work closely with strategy, creative and production teams to develop content that is culturally relevant, on-brand and built for impact.
• Performance & Optimisation: Understand social analytics, identify opportunities and turn performance insights into actionable recommendations.
• Project Ownership: Manage multiple accounts, timelines, budgets and deliverables with pace, precision and attention to detail.
• Growth & Innovation: Proactively bring new ideas, platform opportunities and creative thinking to clients, while contributing to pitches and new business.
  

About You

• Proven account management experience within a creative, social or digital agency.
• Deep understanding of social media, including platform best practices, emerging trends, content formats, algorithms and paid social.
• Strong understanding of brand strategy and the ability to translate brand positioning into compelling social content and campaigns.
• Excellent creative judgement, with an instinct for what makes content engaging, relevant and effective.
• Fast, organised and adaptable, with the ability to manage competing priorities without compromising quality.
• Confident communicator who can build trusted client relationships and lead internal teams.
• Commercially minded, proactive and solutions-focused, with a genuine sense of ownership.
• Comfortable working across strategy, creative development, campaign delivery and performance reporting.

Above all, we're looking for someone who knows social inside out, understands what makes brands matter and brings the energy, pace and initiative to make great work happen.