Account Director

We-Are-Social; Sydney; On-site; AUD 150,000 - 210,000; Full time

Job summary

We Are Social is seeking an Account Director with influencer marketing experience to lead some of our most ambitious work. You will command client relationships, guide cross-functional teams, and shape strategic, social-first campaigns across multiple brands.

This role offers scale, pace, and massive creative potential. You will partner with Strategy, Creative, Editorial, and Production to harness the power of social, forecast revenue, and manage budgets while mentoring a multidisciplinary team

Qualifications

• Proven experience leading influencer marketing campaigns.
• Strong client management and budget forecasting skills.
• Ability to lead cross-functional teams and deliver strategic social campaigns.

Responsibilities

• Lead client meetings and deeply understand client business and category.
• Oversee creator and talent partnerships from briefing to negotiation.
• Forecast revenue, manage budgets, and identify growth opportunities.
• Mentor multidisciplinary team and drive creative, strategic outcomes.
• Build strong relationships with internal Strategy, Creative, Editorial, and Production teams.

Skills

Influencer marketing

Account management

Client relationships

Budgeting

Forecasting

Leadership

Strategic thinking

Education

Bachelor's degree in Marketing or related

Job description

Are you driven by culture, trends, and the next big moment? We Are Social may be the place for you. We are a global socially-led creative agency dedicated to making work that resonates with culture.

Our expertise helps brands navigate social complexity, turning challenges into globally recognised creative opportunities. If you love working with culture makers and shapers, and you thrive on being social-first, then we would love to talk.

We're looking to hire an Account Director with influencer marketing experience to lead some of our most ambitious work. An opportunity with scale, pace, and massive creative potential, it requires someone with bounds of energy, expert problem-solving skills, and an inherent passion for social-first creative. As an Account Director, you will command the room, lead client relationships, and approach all tasks strategically with the right amount of hustle to push boundaries and set your team up for success. You won't do this alone, you'll partner closely with internal Strategy, Creative, Editorial, and Production teams to harness the power of social.

Key Responsibilities

• Lead client meetings with purpose and productivity by deeply understanding the client's business and category. Provide day-to-day direction, anticipate opportunities and problems, and actively mitigate risks.


• Act as a trusted partner and leader to your clients and internal teams. Earn respect through open, honest communication, integrity, and a positive force that drives team culture.


• Serve as an advocate for creative excellence. Bring a thorough understanding of social platforms, paid media, and measurement to challenge the status quo and build on out-of-the-box ideas.


• End-to-end oversight of creator and talent partnerships, including identification, briefing, negotiation, and maintaining strong industry relationships.


• Accurately forecast revenue, manage budgets, estimate costs, and negotiate effectively. Identify opportunities to expand client scope and drive growth.


• Nurture, mentor, and bring out the best in a multidisciplinary team with a flexible, versatile approach.

Who You Are

• You have 7-9 years of experience, preferably in a creative or social agency.


• You bring solid experience in creator and influencer management, including identifying, briefing, and managing talent relationships.


• You possess strong commercial acumen with experience in budgeting, forecasting, and resourcing.


• You are a proactive self-starter who can command a room and navigate senior stakeholders, but is equally ready to \"roll up your sleeves\" to get the job done.


• Experience across a broad range of categories.


• You have strong communication and presentation skills, excellent creative judgement.

Why We Are Social?

We are a global socially-led creative agency with unrivaled social media and influencer marketing expertise.

With 1,300 people in 19 offices spanning four continents, we deliver a global perspective to our clients in a time when social media is shaping culture.

We make ideas worth talking about. We understand social behaviours within online communities, cultures and subcultures. We help our clients reach the right people in a strategic, relevant and effective way.

At We Are Social we also love diversity of thought and experience. That's why we like to welcome the unique voices and talents that haven't been traditionally embraced by advertising.