Social Content Producer: Health Campaigns & Engagement

Victorian Government; Melbourne; On-site; AUD 85,000 - 105,000; Full time

Benefits offered by this job

Flexible working arrangements

Growth and development opportunities

Meaningful public health work

Job summary

The Victorian Department of Health is seeking a Social Content Producer to bring health stories and priorities to life across social channels. You will identify culturally relevant opportunities, respond to briefs, and craft platform-native content that extends key messages and supports public health goals.

You’ll turn complex information into clear, human, accessible social content while championing creativity, experimentation and audience connection across the department’s social presence.

Qualifications

• Strong creative eye with a focus on social-first storytelling.
• Ability to generate and pitch new content ideas from briefs.
• Understanding of what works across different social platforms and formats.
• Ability to turn complex topics into accessible, engaging content for social media.

Responsibilities

• Create and coordinate social content that translates complex information into clear stories.
• Identify fresh, culturally relevant opportunities to connect with audiences across platforms.
• Provide specialist advice on social execution of departmental campaigns.
• Collaborate with stakeholders, creatives and subject-matter experts to ensure accuracy and impact.

Skills

Social-first storytelling

Content ideation

Cross-channel proficiency

Creative concept development

Audience engagement

Collaboration with stakeholders

Job description

The Victorian Department of Health is seeking a Social Content Producer to bring health stories and priorities to life across social channels. You will identify culturally relevant opportunities, respond to briefs, and craft platform-native content that extends key messages and supports public health goals.

You’ll turn complex information into clear, human, accessible social content while championing creativity, experimentation and audience connection across the department’s social presence.