Signage & Digital Sales Executive – Lead Growth

Ball & Doggett; Sydney; On-site; AUD 100,000 - 130,000; Full time

Job summary

Ball & Doggett is seeking a dynamic sales professional in New South Wales with strong experience in signage, print, or wide-format. You will drive profitable sales growth, identify new business opportunities, and build long-term customer relationships while delivering tailored product solutions.

You’ll manage pricing, proposals, and negotiations, and keep CRM data up to date. The role emphasizes proactive outreach, collaboration with internal teams and marketing, and staying ahead of industry

Qualifications

• Minimum 5 years' experience in sales.
• Experience within signage, print or wide-format industries is highly desirable.
• Strong understanding of the sales cycle and opportunity development.
• Excellent communication and relationship-building skills.
• Strong organisational and time-management skills.
• Confidence working independently while collaborating with internal teams.

Responsibilities

• Drive profitable sales growth and achieve agreed targets.
• Identify and pursue new business opportunities across the Sign, Display & Digital market.
• Build strong, long-term relationships with customers.
• Understand customer needs and deliver tailored product solutions.
• Prepare proposals, manage pricing and support negotiations.
• Maintain accurate activity and customer insights in CRM systems.
• Collaborate with Marketing on campaigns, promotions and EDMs.
• Monitor industry trends and competitor activity to uncover new opportunities.
• Represent Ball & Doggett professionally across the industry.

Skills

Sales experience

Communication skills

Relationship-building

Organisational skills

Proactive attitude

Time management

Tools

CRM systems

Job description

Ball & Doggett is seeking a dynamic sales professional in New South Wales with strong experience in signage, print, or wide-format. You will drive profitable sales growth, identify new business opportunities, and build long-term customer relationships while delivering tailored product solutions.

You’ll manage pricing, proposals, and negotiations, and keep CRM data up to date. The role emphasizes proactive outreach, collaboration with internal teams and marketing, and staying ahead of industry