Shopper Marketing Designer — POS & Retail Activation

Creative Natives; Melbourne; On-site; AUD 70,000 - 90,000; Full time

Job summary

Creative Natives is seeking a mid-weight designer with a shopper marketing focus to work on a world-renowned drinks brand. You’ll translate approved creative into retail-ready executions including POS suites, toolkits and promo comms, collaborating with the Creative Director and Head of Strategy.

You’ll bring strong layout fundamentals, mastery of InDesign, Illustrator and Photoshop, and a keen eye for detail.

Qualifications

• 5+ years of mid-weight agency or studio experience (not a junior role).
• Proven shopper marketing, POS experience, and brand activation. FMCG or alcohol brands preferred.
• Strong fundamentals in layout, typography and hierarchy.
• Strong InDesign, Illustrator and Photoshop skills.

Responsibilities

• Adapt core creative across large POS suites: posters, wobblers, shelf strips, aisle fins, header cards, display units and neck tags.
• Work across grocery, liquor, convenience and on-premise channels.
• Take jobs from design development through to production handover.
• Manage multiple sizes, SKUs, versions and retailer specs accurately.
• Run several live projects at once and flag early if a job needs more time.

Skills

InDesign

Illustrator

Photoshop

Shopper marketing

POS design

Layout & typography

Brand activation

Presentation decks

Tools

Coles familiarity

Woolworths familiarity

Job description

An activations and experiential agency that helps brands grow, with a culture built on curiosity, collaboration and psychological safety.

The role

A mid-weight designer with a shopper marketing focus, working mainly on a world-renowned drinks brand. The designer works closely with the Creative Director and Head of Strategy to turn approved creative into retail-ready executions: POS suites, retail toolkits, key visuals, promo comms, presentations and production-ready artwork.

The agency wants someone who has the judgement to improve a layout rather than just adapt it, and can run their own work without constant senior oversight.

What they’ll do

• Adapt core creative across large POS suites: posters, wobblers, shelf strips, aisle fins, header cards, display units and neck tags.
• Work across grocery, liquor, convenience and on-premise channels.
• Take jobs from design development through to production handover.
• Manage multiple sizes, SKUs, versions and retailer specs accurately.
• Run several live projects at once and flag early if a job needs more time.

What they need

• 5+ years of mid-weight agency or studio experience (not a junior role).
• Proven shopper marketing, POS experience, and brand activation. FMCG or alcohol brands preferred.
• Strong fundamentals in layout, typography and hierarchy.
• Strong InDesign, Illustrator and Photoshop skills.
• Sharp attention to detail, good organisation and openness to feedback.
• Curiosity about AI.
• Experience with Coles, Woolworths, Endeavour/Liquorland or independents.
• Packaging or on-pack promo work.
• Print production know-how: dielines, prepress and working with printers.
• Basic motion, digital or social skills.
• Pitch or presentation deck experience.

________________________________________________________________