Senior Social Media Performance Lead

Hatch; Sydney; In loco; AUD 90.000 - 130.000; Tempo pieno

Descrizione del lavoro

Red Bull Australia Pty Ltd is seeking a Social Media Manager to lead strategy and day-to-day programming across Instagram, TikTok, YouTube, Strava, X, and Twitch for the Australian market.

You will translate the global Red Bull world to local audiences, staying ahead of platform changes and applying insights to grow reach, engagement, and audience quality. Excellent storytelling and editorial skills are essential.

Competenze

• 5–7 years in organic social media programming.
• Experience building online communities and maintaining an always-on presence.
• Understand algorithms and growth strategies across social platforms.
• Strong editorial skills and ability to present insights clearly.
• Cross-functional work in a global, matrixed organization is a plus.

Mansioni

• Social channel execution across Instagram, TikTok, YouTube, Strava, X and Twitch.
• Maintain brand voice, local relevance, and inclusive tone for Australian audiences.
• Lead social strategy with global guidance and platform partnerships; analyze data to steer decisions.
• Develop and implement new channels and features; collaborate with internal teams.
• Grow reach through creators and partner programs with Red Bull Media Network.

Conoscenze

Social media management

Content strategy

Analytics & insights

Cross-functional leadership

Storytelling

Strumenti

Red Bull Performance Dashboard

Emplifi

Sprinklr

Instagram Dashboard

TikTok Dashboard

Descrizione del lavoro

Red Bull Australia Pty Ltd is seeking a Social Media Manager to lead strategy and day-to-day programming across Instagram, TikTok, YouTube, Strava, X, and Twitch for the Australian market.

You will translate the global Red Bull world to local audiences, staying ahead of platform changes and applying insights to grow reach, engagement, and audience quality. Excellent storytelling and editorial skills are essential.