Senior Group Implementation & Media Investment Lead

Accenture Global; Melbourne; On-site; AUD 350,000 - 520,000; Full time

Job summary

Accenture Song | Melbourne is seeking a Group Implementation Director to lead media investment and implementation across our Australian media practice. This senior role drives governance, planning, and operational delivery with a focus on AI-enabled optimization and strong client outcomes.

You will build and inspire a cross-channel implementation and investment team, set investment standards, and partner with strategy, data and technology to deliver end-to-end campaigns.

Qualifications

• Senior leadership experience in media investment across multiple channels.
• Proven ability to lead cross-channel teams at senior level.
• Deep knowledge of the Australian media landscape across TV, BVOD, CTV, OOH and digital.
• Experience with AI-enabled media tools and automation.

Responsibilities

• Lead media investment governance across TV, BVOD, CTV, OOH, audio, digital.
• Own annual investment frameworks, deal structures and pricing benchmarks.
• Oversee programmatic activation, including DSP governance and open exchanges.
• Establish standards for brand safety, viewability and data quality.
• Lead senior media-owner negotiations for strong outcomes.
• Design scalable workflows to improve efficiency and quality.
• Integrate AI-enabled tools into campaign setup, optimization and analysis.

Skills

Media investment leadership

Cross-channel leadership

Programmatic activation

Negotiation & client leadership

AI-enabled media tools familiarity

Tools

DSP governance tooling

Open exchange management

Job description

Accenture Song | Melbourne is seeking a Group Implementation Director to lead media investment and implementation across our Australian media practice. This senior role drives governance, planning, and operational delivery with a focus on AI-enabled optimization and strong client outcomes.

You will build and inspire a cross-channel implementation and investment team, set investment standards, and partner with strategy, data and technology to deliver end-to-end campaigns.