Senior Event Director - Major Brand Activations (Hybrid)

Mktg Sports; Melbourne; Hybrid; AUD 140,000 - 210,000; Full time

Job summary

MKTG Sports is seeking an experienced Event Director to lead major brand experiences, sponsorship activations and hospitality programs across Australian properties. The fixed-term contract runs through June 2027, with a hybrid workplace in Richmond, Melbourne.

The role reports to the Head of Events and requires management of high-profile activations, cross-functional teams and strong client engagement. You will drive growth opportunities and mentor junior staff within a dynamic agency

Qualifications

• Proven experience delivering major sponsorship activations and branded experiences.
• Ability to manage complex projects across multiple partners and vendors.
• Strong client advisory and leadership throughout the event lifecycle.
• Willingness to travel and work during peak periods, including weekends and holidays.

Responsibilities

• Lead end-to-end planning and delivery of sponsorship activations, fan engagement experiences, hospitality programs and branded event experiences, ensuring projects are delivered on time, on budget.
• Manage multiple projects across high-profile clients and rights holders, coordinating internal teams, creative partners, venues, suppliers and stakeholders to ensure seamless execution.
• Act as a trusted senior advisor to clients, rights holders and partners, building strong relationships while providing strategic guidance and leadership throughout the event lifecycle.
• Support client growth, identifying new opportunities, contributing to pitch responses and participating in new business presentations to expand MKTG's portfolio.
• Lead and mentor team members, including 1 direct report, while fostering a collaborative, high performance culture.

Skills

Event leadership

Client management

Budget management

Stakeholder engagement

Team leadership

Job description

MKTG Sports is seeking an experienced Event Director to lead major brand experiences, sponsorship activations and hospitality programs across Australian properties. The fixed-term contract runs through June 2027, with a hybrid workplace in Richmond, Melbourne.

The role reports to the Head of Events and requires management of high-profile activations, cross-functional teams and strong client engagement. You will drive growth opportunities and mentor junior staff within a dynamic agency