Senior Digital Growth & Acquisition Manager

Prezzee

Sydney

In loco

AUD 140.000 - 190.000

Tempo pieno

45 ore fa
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Vantaggi offerti da questo lavoro

Prezzeeversary Leave
BirthYay Leave
Novated Car Leasing
ClassPass Membership
Office Allowance
Flexible Work Perks
Prezzee Staff Discounts
Wellbeing Support
Learning & Development
Employee Resource Groups
Parental Leave

Descrizione del lavoro

Prezzee is looking for a Senior Digital Marketing Manager to deliver our global digital acquisition plan, driving customer growth across B2B and B2C audiences. Reporting to the Head of Integrated Marketing you’ll combine hands‑on campaign delivery, agency collaboration and performance analysis to turn insights into measurable business results.

You will own multi‑channel campaigns, attribution, CRO program development, and SEO improvements across CMS.

Competenze

  • At least 8 years’ experience in digital marketing, with a track record of driving acquisition and revenue growth across B2B and B2C audiences.
  • Hands‑on experience planning, executing and optimising multi‑channel campaigns across paid search, paid social, display, programmatic, affiliates, email and SEO.
  • Hands‑on experience with Google Ads (Search, Performance, Max and Shopping), Google Marketing Platform (Search, CM360) and Google Merchant Centre.
  • Paid Social experience across LinkedIn, Meta and TikTok.
  • Strong analytical skills, with fluency in Google Analytics, Looker, Databricks or other SQL equivalents to identify opportunities and improve campaign performance based on key business performance targets.
  • Experience managing agency relationships, campaign budgets and cross‑functional stakeholders to deliver work on time and within scope.
  • Own the SEO and GEO roadmap with the agency, improving Prezzee’s visibility across both traditional and AI driven search experience, with technical, content and on‑page improvements alongside Product.
  • A strong understanding of acquisition funnels, lead generation and conversion rate optimisation, with experience developing briefs, testing campaigns and presenting results.
  • Experience scaling campaigns across multiple markets, paired with strong organisation, commercial judgement and attention to detail.

Mansioni

  • Develop and deliver multi‑channel acquisition campaigns across paid search, paid social, display, video, programmatic and SEO, supporting always‑on activity and seasonal campaigns.
  • Own attribution and conversion tracking, turning monitored performance into actionable recommendations that improve qualified B2B leads, registrations, B2C sales and ROI.
  • Develop an A/B testing and CRO program of work to uplift landing pages and improve assets.
  • Own SEO improvements and website updates through our CMS, including metadata, on‑page optimisation, blog content and merchandising.
  • Accurate forecasting, budget planning, spend tracking, reconciliation and invoicing to ensure a smooth quarterly planning cadence.
  • Act as the voice of acquisition with Product, building the business case for website, funnel and data improvements and partnering through delivery to lift conversion and measurement accuracy.
  • Delivering clear performance reports to inform campaign and investment decisions.
  • Partner with Global teams, Sales, Product, Campaigns and Partnerships to deliver campaigns and support go‑to‑market planning, localisation and expansion into new regions.

Conoscenze

Acquisition campaigns
Campaign optimization
A/B testing
SEO
Analytics
Budget management
Agency management
Multi-channel marketing
Paid social
Google Ads
CM360

Strumenti

Google Ads
CM360
Google Analytics
Looker
Databricks
Google Merchant Center

Descrizione del lavoro

Prezzee is looking for a Senior Digital Marketing Manager to deliver our global digital acquisition plan, driving customer growth across B2B and B2C audiences. Reporting to the Head of Integrated Marketing you’ll combine hands‑on campaign delivery, agency collaboration and performance analysis to turn insights into measurable business results.

You will own multi‑channel campaigns, attribution, CRO program development, and SEO improvements across CMS.

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