Digital Marketing Manager

Prezzee

Sydney

In loco

AUD 140.000 - 190.000

Tempo pieno

45 ore fa
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Vantaggi offerti da questo lavoro

Prezzeeversary Leave
BirthYay Leave
Novated Car Leasing
ClassPass Membership
Office Allowance
Flexible Work Perks
Prezzee Staff Discounts
Wellbeing Support
Learning & Development
Employee Resource Groups
Parental Leave

Descrizione del lavoro

Prezzee is looking for a Senior Digital Marketing Manager to deliver our global digital acquisition plan, driving customer growth across B2B and B2C audiences. Reporting to the Head of Integrated Marketing you’ll combine hands‑on campaign delivery, agency collaboration and performance analysis to turn insights into measurable business results.

You will own multi‑channel campaigns, attribution, CRO program development, and SEO improvements across CMS.

Competenze

  • At least 8 years’ experience in digital marketing, with a track record of driving acquisition and revenue growth across B2B and B2C audiences.
  • Hands‑on experience planning, executing and optimising multi‑channel campaigns across paid search, paid social, display, programmatic, affiliates, email and SEO.
  • Hands‑on experience with Google Ads (Search, Performance, Max and Shopping), Google Marketing Platform (Search, CM360) and Google Merchant Centre.
  • Paid Social experience across LinkedIn, Meta and TikTok.
  • Strong analytical skills, with fluency in Google Analytics, Looker, Databricks or other SQL equivalents to identify opportunities and improve campaign performance based on key business performance targets.
  • Experience managing agency relationships, campaign budgets and cross‑functional stakeholders to deliver work on time and within scope.
  • Own the SEO and GEO roadmap with the agency, improving Prezzee’s visibility across both traditional and AI driven search experience, with technical, content and on‑page improvements alongside Product.
  • A strong understanding of acquisition funnels, lead generation and conversion rate optimisation, with experience developing briefs, testing campaigns and presenting results.
  • Experience scaling campaigns across multiple markets, paired with strong organisation, commercial judgement and attention to detail.

Mansioni

  • Develop and deliver multi‑channel acquisition campaigns across paid search, paid social, display, video, programmatic and SEO, supporting always‑on activity and seasonal campaigns.
  • Own attribution and conversion tracking, turning monitored performance into actionable recommendations that improve qualified B2B leads, registrations, B2C sales and ROI.
  • Develop an A/B testing and CRO program of work to uplift landing pages and improve assets.
  • Own SEO improvements and website updates through our CMS, including metadata, on‑page optimisation, blog content and merchandising.
  • Accurate forecasting, budget planning, spend tracking, reconciliation and invoicing to ensure a smooth quarterly planning cadence.
  • Act as the voice of acquisition with Product, building the business case for website, funnel and data improvements and partnering through delivery to lift conversion and measurement accuracy.
  • Delivering clear performance reports to inform campaign and investment decisions.
  • Partner with Global teams, Sales, Product, Campaigns and Partnerships to deliver campaigns and support go‑to‑market planning, localisation and expansion into new regions.

Conoscenze

Acquisition campaigns
Campaign optimization
A/B testing
SEO
Analytics
Budget management
Agency management
Multi-channel marketing
Paid social
Google Ads
CM360

Strumenti

Google Ads
CM360
Google Analytics
Looker
Databricks
Google Merchant Center

Descrizione del lavoro

Prezzee is a global leader in digital gifting and payments, having sold over 140 million gift cards through partnerships with more than 1,500 brands and serving over 6 million customers worldwide. Our mission is to change lives through the power of giving — leveraging borderless payment technology and innovative digital solutions to help people connect and create memorable moments that truly matter.

Prezzee is looking for a Senior Digital Marketing Manager to deliver our global digital acquisition plan, driving customer growth across B2B and B2C audiences. Reporting to the Head of Integrated Marketing you’ll combine hands‑on campaign delivery, agency collaboration and performance analysis to turn insights into measurable business results.

The Role You’ll Play
  • Develop and deliver multi‑channel acquisition campaigns across paid search, paid social, display, video, programmatic and SEO, supporting always‑on activity and seasonal campaigns.
  • Own attribution and conversion tracking, turning monitored performance into actionable recommendations that improve qualified B2B leads, registrations, B2C sales and ROI.
  • Develop an A/B testing and CRO program of work to uplift landing pages and improve assets.
  • Own SEO improvements and website updates through our CMS, including metadata, on‑page optimisation, blog content and merchandising.
  • Accurate forecasting, budget planning, spend tracking, reconciliation and invoicing to ensure a smooth quarterly planning cadence.
  • Act as the voice of acquisition with Product, building the business case for website, funnel and data improvements and partnering through delivery to lift conversion and measurement accuracy.
  • Delivering clear performance reports to inform campaign and investment decisions.
  • Partner with Global teams, Sales, Product, Campaigns and Partnerships to deliver campaigns and support go‑to‑market planning, localisation and expansion into new regions.

Given the global nature of the business, this role may occasionally require out‑of‑hours contact for time‑sensitive matters or partner requests, with expectations agreed with your manager.

About You
  • At least 8 years’ experience in digital marketing, with a track record of driving acquisition and revenue growth across B2B and B2C audiences.
  • Hands‑on experience planning, executing and optimising multi‑channel campaigns across paid search, paid social, display, programmatic, affiliates, email and SEO.
  • Hands‑on experience with Google Ads (Search, Performance, Max and Shopping), Google Marketing Platform (Search, CM360) and Google Merchant Centre.
  • Paid Social experience across LinkedIn, Meta and TikTok.
  • Strong analytical skills, with fluency in Google Analytics, Looker, Databricks or other SQL equivalents to identify opportunities and improve campaign performance based on key business performance targets.
  • Experience managing agency relationships, campaign budgets and cross‑functional stakeholders to deliver work on time and within scope.
  • Own the SEO and GEO roadmap with the agency, improving Prezzee’s visibility across both traditional and AI driven search experience, with technical, content and on‑page improvements alongside Product.
  • A strong understanding of acquisition funnels, lead generation and conversion rate optimisation, with experience developing briefs, testing campaigns and presenting results.
  • Experience scaling campaigns across multiple markets, paired with strong organisation, commercial judgement and attention to detail.

You’ll play a key role in shaping the future of digital gifting at a global scale — working with talented people, modern technology, and a culture that genuinely values openness, excellence, and impact.

At Prezzee, we innovate, collaborate and shape the future of digital giving. You’ll contribute to a global company’s growth while enjoying a flexible, supportive and inclusive work environment. We offer:

  • Prezzeeversary Leave – Extra day of annual leave for each year you’re with us.
  • BirthYay Leave – Celebrate you with a paid day off during your birthday month.
  • Novated Car Leasing – A tax‑smart way to bundle and pay for your car and running costs.
  • ClassPass Membership – Fully covered monthly credits for fitness, wellness, and beauty.
  • Office Allowance – One‑time payment to upgrade your office setup.
  • Flexible Work Perks – Flex your hours, take Culture Swap Days, and work from anywhere for 30 days a year.
  • Prezzee Staff Discounts – Exclusive deals on Prezzee gift cards — just for being part of the team.
  • Wellbeing Support – Access to mental, social, financial, and physical wellbeing support via Telus.
  • Learning & Development – Grow your career with LinkedIn Learning, job shadowing, industry programs, and our Lunch & Learn sessions.
  • Employee Resource Groups – Be an advocate or ally and foster belonging through groups like EmpowHer and Pride.
  • Parental Leave – 12 weeks for primary carers and 4 weeks for secondary carers.

Prezzee has been recognised for the third consecutive year as a Computerworld Best Places to Work in IT, and as a Great Place to Work® 2026 across all three of our regions. We value diversity, collaboration, and innovation in everything we do. Join a global team united by our core values: Give openness, Give greatness, Give magic, Give ingenuity, Give a damn.

Prezzee is an Equal Opportunity employer. We believe that diversity is the key to building the best products for our customers, strengthening our team culture and growing our global business. Our diversity mission is for our people to be their most authentic selves, to inspire, innovate and celebrate within a culture of belonging. We do not discriminate based on race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status.

We are looking for people to help create human connections, make magic and shape the future of gifting. Even if you don’t think you quite meet all of the skills listed or tick all the boxes, we’d still love to hear from you! Please let us know if you require any adjustments as part of the application and recruitment process. We also encourage you to let us know your pronouns at any point in the process.

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