Senior Campaign Marketing Lead, Major Events (Hybrid)

Chief Minister, Treasury and Economic Development Directorate ACT; Canberra; Ibrido; AUD 100.000 - 120.000; Tempo pieno

Descrizione del lavoro

Chief Minister, Treasury and Economic Development Directorate ACT in Canberra seeks a Senior Campaign Marketing Officer to deliver integrated marketing campaigns for events like Floriade and Enlighten Festival. You will manage activities across advertising, media relations, content, digital channels and partnerships.

You will work with event teams, agencies and government stakeholders to connect audiences with Canberra's iconic celebrations and support the ACT events sector's visibility and

Competenze

• Experience developing and delivering integrated marketing, advertising or communications campaigns.
• Ability to work event days and/or nights, some public holidays.

Mansioni

• Manage campaign activity across advertising, media relations, content, digital channels and social media.
• Collaborate with partnerships and external agencies to bring campaigns to life.
• Work with event teams and government stakeholders to promote Canberra's major events.
• Develop campaigns that drive awareness, engagement and attendance.

Conoscenze

Integrated marketing campaigns

Stakeholder management

Digital channels

Event marketing

Formazione

Tertiary qualifications in marketing/advertising/public relations/journalism/communications

Descrizione del lavoro

Chief Minister, Treasury and Economic Development Directorate ACT in Canberra seeks a Senior Campaign Marketing Officer to deliver integrated marketing campaigns for events like Floriade and Enlighten Festival. You will manage activities across advertising, media relations, content, digital channels and partnerships.

You will work with event teams, agencies and government stakeholders to connect audiences with Canberra's iconic celebrations and support the ACT events sector's visibility and