Senior Campaign Marketing Lead for Major Events

ACT; Canberra; Hybrid; AUD 90,000 - 120,000; Full time

Job summary

ACT is seeking a Senior Campaign Marketing Officer to lead integrated marketing campaigns for Canberra’s iconic events. This role involves coordinating advertising, media relations and digital content while partnering with event teams and agencies to maximize audience engagement.

The position is a temporary, full-time assignment with a pathway to permanency, offering hybrid working options and potential for flexible arrangements across ABW workplaces in the ACT.

Qualifications

• Ter tiary qualifications in marketing, advertising, public relations, journalism, communications or related discipline, or equivalent professional experience is desirable.
• Experience delivering integrated marketing, advertising or communications campaigns.
• Ability to work event days and nights, including public holidays.

Responsibilities

• Develop and deliver integrated marketing campaigns for Canberra’s major events.
• Coordinate activity across advertising, media relations, content, digital channels, social media and partnerships.
• Collaborate with event teams, government stakeholders and external agencies to bring campaigns to life.
• Support audience engagement and attendance for events like Floriade, Enlighten Festival and Canberra Balloon Spectacular.

Skills

Marketing campaigns

Stakeholder management

Content development

Digital channels

Education

Marketing degree or equivalent

Job description

ACT is seeking a Senior Campaign Marketing Officer to lead integrated marketing campaigns for Canberra’s iconic events. This role involves coordinating advertising, media relations and digital content while partnering with event teams and agencies to maximize audience engagement.

The position is a temporary, full-time assignment with a pathway to permanency, offering hybrid working options and potential for flexible arrangements across ABW workplaces in the ACT.