Sales Manager - WA

Vittoria Food & Beverage; Perth; On-site; AUD 110,000 - 150,000; Full time

Benefits offered by this job

Staff discounts

Onsite parking

Employee Assistance Program

Unlimited barista coffee

Growth and L&D program

Career development plans

Interstate and overseas openings

Community involvement

Job summary

Vittoria Food & Beverage is seeking an experienced Sales Manager to lead sales for Foodservice and hospitality from our Perth office. You will drive growth across cafes, restaurants, hotels and universities, while guiding the sales team to achieve KPI targets and strengthen key accounts.

This role reports to the GM, Foodservice, and offers a supportive, fast-moving environment with strong family-values culture, onsite parking, generous staff discounts and ongoing professional development

Qualifications

• Extensive Key Account & Sales Management experience in Foodservice / Food & Beverage.
• Knowledge of the Foodservice channel, cafes, Hotels, Clubs, Institutions and Multi-site operators.
• Experience leading and coaching sales teams preferably in FMCG.
• Experience in the coffee industry is desirable but not essential.
• Strong business relationships at senior executive levels within your channel.
• Proven track record in winning new business across key accounts.
• Good knowledge of your key sector and channel.
• Strong time management skills with ability to meet deadlines.

Responsibilities

• Grow sales and market share across Foodservice channels with a focus on cafes, restaurants, hotels, gaming, universities and key accounts.
• Motivate and influence the sales team to achieve business objectives and KPIs.
• Manage and grow existing customer accounts and customer service levels.
• Gain and maintain new key accounts.
• Develop strategic new business targets within WA.
• Maintain the company image and standards across all product categories.
• Ensure Vittoria Food & Beverage is delivering on mutual commitments with customers and ROI’s.
• Conduct yearly and half-yearly business reviews with all Key Accounts.

Skills

Key Account Management

Sales Leadership

FMCG Knowledge

Foodservice Channel

Customer Relationships

Negotiation

Strategic Targeting

Team Coaching

Education

Bachelor's degree in Business or related field

Tools

CRM systems

MS Excel

Salesforce

MS Office

Job description

We’re a privately held, family business competing against some of the biggest multinationals in the world. We are Australia’s No. 1 Pure Coffee Company*. Since 1947, we’ve been building brands into internationally recognised household names like Vittoria Coffee, Jarlsberg Cheese and Santa Vittoria mineral water. We are a fast-moving, innovative, market-leading business with a strong entrepreneurial culture. We only look at our competitors to ensure we can act differently.

We have a rare opportunity for an experienced Sales Manager to manage sales for foodservice & hospitality based in our Perth office. This newly created role will report into the GM, Foodservice.

The Role:

Operating in our dynamic, fast paced and agile environment, your key responsibilities include:

• Grow sales and market share across Foodservice channels with a focus on cafes, restaurants, hotels, gaming, universities, and key accounts.
• Play a leading role in motivating and influencing the sales team to achieve business objectives and KPI’s.
• Manage and grow existing customer accounts and customer service levels.
• Gain and maintain new key accounts.
• Develop strategic new business targets within WA
• Maintain the company image and standards across all product categories.
• Ensure Vittoria Food & Beverage is delivering on mutual committments with customers and ROI’s
• Ensure yearly and half yearly business reviews are conducted with all Key Accounts.
• Quarterly travel and country visits to regional areas.

About You:

Ideally you will demonstrate:

• Extensive Key Account & Sales Management experience in Foodservice / Food & Beverage industry.
• Knowledge of the Foodservice channel, cafes, Hotels, Clubs, Institutions and Multi-site operators.
• Experience leading and coaching sales teams preferably in FMCG.
• Experience in the coffee industry is desirable but not essential.
• Strong business and customer relationships at senior executive levels within your specialty channel.
• A successful track record in winning new business across key accounts.
• In depth knowledge and understanding in your key sector and channel.
• Strong time management skills with the ability to meet tight deadlines.
• Prior experience winning and maintaining high profile, high volume accounts.
• Exceptional at delivering customer service to our existing and potential clients.
• Able to review, identify and improve profitability and growth opportunities.
• An outstanding communicator and comfortable dealing with key stakeholders at all levels.

We Offer You:

• Generous staff discounts on products.
• Onsite parking.
• Employee Assistance Program.
• Unlimited barista made coffee
• Personal and professional growth opportunities and an extensive L&D program. We invest in our people.
• Individual career development plans and opportunities for interstate and overseas openings.
• Giving back to the community by our generous contribution and involvement in a number of major charities
• Be part of a unique, inclusive, caring culture built on strong family values.

Vittoria Food & Beverage is committed to developing and retaining highly talented people. If you are a self-driven, enthusiastic individual. and relish the opportunity of working in a fast-moving entrepreneurial business with a unique culture built upon strong family values, innovative marketing with a strong results orientation then we look forward to hearing from you

*Source: IRI Scan Data, Pure Coffee, Value Sales MAT to 07/08/26 (Dollars)